Lead Generation Agency

Qualified Leads, Not Just Clicks.

Are you ready to boost your sales, attract a steady stream of high-quality leads, and leave your competitors in the dust? At CJ&CO, our lead generation services combine ads, landing pages and fast follow-up to turn clicks into customers for businesses like yours.

Book a Free Strategy Call See Our Lead Generation Results

5-star Google rating

Founder-led
Exclusive leads, never resold
No lock-in

Google Ads campaign for a CJ&CO client in a competitive niche: $12,807.18 in cost, 1,717 conversions at $7.46 each, 843 phone calls and 428 contact form submissions — 1,717 leads at $7.46 each

I'm blown the F*** away!
My business is thriving
Single-handedly grown my business.

Trusted Globally

We're working with clients in the Asia-Pacific, the USA and UK. Driving results for businesses and government organisations across the globe.

$175,000,000+ Client Revenue

Hey Ma! We're In The News!

As Seen On

How our lead generation services work

Lead Generation Services That Work as One System

Most businesses don’t have a lead problem. They have a leaky system: ads send clicks to a slow page, the form lands in an inbox nobody checks, and the follow-up happens two days later. By then the lead has called someone else.

We build and run the whole system, from the ad to the follow-up, so more of the people you pay to reach become customers. Our ads, landing pages, tracking and automation teams are all in-house.

Book a Free Strategy Call

Ads that reach buyers

Google Ads for people already searching for what you sell, and Meta lead ads for people who don’t know they need you yet. Budgets follow the cost per qualified lead, not clicks.
Landing pages built to convert

One page, one offer, one action. Fast on a phone, clear about what happens next, and tested so every form and button works before a dollar is spent.
Instant lead notifications

Every enquiry, including Facebook and Instagram lead forms, is sent straight to your inbox or CRM the moment it arrives. Our own lead routing system does this for clients every day.
CRM and follow-up automation

Automatic replies, reminder emails and nurture sequences keep warm leads warm while your team gets to the phone. Fewer leads slip through the cracks.
B2B email outreach

For businesses that sell to other businesses, we run targeted cold email outreach: researched prospect lists, personalised sequences, proper sending setup and reply handling.
Tracking that proves it

Calls, forms and bookings are tracked back to the campaign, keyword and ad that produced them, so you know your real cost per lead and cost per customer.

Bought leads vs your own

Why Owning Your Lead System Beats Buying Leads

The enquiries just keep coming and the business is now unrecognisable.

Jack & Tabitha

Owners

Care Speech Pathology

Lead sellers and directories

Shared leads sold to several competitors
A fee for every lead, for as long as you buy
Enquiries from someone else’s form
No say in who is targeted
Leads stop the day you stop paying
Reports on volume, not sales

Exclusive enquiries under your brand
Ad accounts and pages you own
Landing pages built for your offer
Targeting steered by your lead feedback
Data and audiences that keep building
Cost per lead and per customer tracked

Talk to Us

Buying leads compared with owning your lead generation

Last updated 11th October

Lead Generation Results You Can Check

Real dashboards from client campaigns across Google Ads, Meta and B2B email outreach, with every figure read straight off the screenshot. Different industries, same system: reach the buyers, capture the enquiry, follow it up fast.

Book a Free Strategy Call

Delivered outstanding results.... Super helpful and outstanding with his communication.

Harrison Westerman Westy's Pressure Washing

Google Ads: conversions and phone calls

$17.30 per lead, with 208 phone calls

$8,330 in Google Ads spend brought in 481 conversions at $17.30 each, including 208 phone calls, with $78,328 in tracked conversion value.
Meta Ads Manager: messaging conversations

$8.98 per conversation on Meta

A Meta messaging campaign started 177 conversations with potential customers from $1,588.71 in spend, with 444 replies.
Email outreach: B2B cold email sequences

18% reply rate on B2B cold email

A B2B cold email sequence sent 280 emails for a 42% open rate and an 18% reply rate. Another reached a 69% open rate.

By the numbers

Proof, not promises.

We'd rather show you than tell you. Here's the scoreboard so far, and we're only getting started.

$ 175 M+ Reported Client Revenue

10,000 +

Keywords Ranked On Page #1 of Google
Millions

In Managed Ad Spend
Millions

Generated from Email Marketing
15 +

Experts, And Growing Fast!
5 Star Rated Agency

Who we generate leads for

Lead Generation for Local, B2B and High-Value Services

Lead generation looks different for a plumber, a speech clinic and a software company. The channels overlap, but the offer, the form and the follow-up change completely.

These are the businesses we build lead systems for most often, and what we do differently for each, whether you are a sole trader after a few extra jobs a week or a national brand filling a sales team’s calendar.

Trades and home services

Most jobs start with an urgent search and a phone call. We lean on Google Ads with call assets, tight suburb targeting and a page that shows your licence, reviews and service area in seconds. Every call is tracked, so you can see which suburbs and services produce paying jobs.
Health, allied health and NDIS providers

Enquiries come from families, adults and referrers such as support coordinators and GPs. We build compliant campaigns and pages that answer the eligibility and funding questions up front, then send each enquiry to your intake team the moment it arrives.
B2B and professional services

Longer sales cycles, fewer and bigger deals. We combine search ads for high-intent terms, LinkedIn advertising where the audience justifies it and researched cold email outreach, then measure meetings booked and pipeline, not form fills.
High-ticket and considered purchases

Renovations, solar, education and premium services rarely sell on the first visit. Useful guides, quote tools, remarketing and email nurture keep you in the conversation until the buyer is ready, without paying for the same click twice.
Businesses with several locations

Clinics, franchises and service businesses with more than one site need each lead to reach the right team. We split campaigns by service area, build a page for each location and route every enquiry to the people who can take it.

CJ&CO have single-handedly grown my business. We're now turning away $60,000 every week in organic leads. Because, we just don't have the capacity.

Lauren Crumlish

Speech Clinic

It's 19th October!

Is Your Lead Gen Sorted?

Casey Jones Founder, CJ&CO

Hey, I’m Casey Jones.

Let me guess how your lead generation is going.

Some months the phone rings. Some months it doesn’t. You’ve tried an agency or two, maybe bought some leads, maybe boosted a few posts. And you still can’t say with a straight face what a new customer costs you.

Sound familiar? You’re not alone.

Here’s what I’ve learned from years of running campaigns: most businesses don’t have a traffic problem. They have a system problem.

The ad is fine. But it sends people to a homepage instead of a page built for that one offer. The form lands in an inbox nobody checks until Thursday. Nobody follows up the people who weren’t ready yet. And nobody can tell you which campaign produced the customers who actually paid.

Every one of those gaps costs you leads you’ve already paid for.

So we build the whole system.

The right traffic: Google Ads for people already searching, Meta lead ads for people who need a nudge, and cold email outreach when you sell to other businesses.
A page built to convert: landing pages designed and written by our in-house team, one offer per page, fast on a phone.
Instant delivery: every lead straight to your inbox or CRM the moment it arrives, so you can call while they’re still keen.
Follow-up on autopilot: automatic replies and email sequences that keep warm leads warm until your team gets to them.
Numbers you can trust: tracking from the first click to the booked job, so budget moves to what works.

That’s not magic. It’s plumbing. But it’s the plumbing most agencies skip, because it’s fiddly and it spans ads, design, development and automation.

We do all of that in-house. The people building your landing page are the same people running your ads, so there’s nobody to blame but us if it doesn’t convert.

Now, I won’t promise you a flood of leads. Anyone who does without looking at your numbers is guessing.

What I will do is look at your market, your offer and what a customer is worth to you, and tell you straight whether we can help.

No pitches. No pressure. Just an honest conversation.

If that sounds fair, book a free 15-minute call and let’s have a look.

To your success,

Casey Jones
Founder, CJ&CO

Claim Your Spot

Free $500 Marketing Evaluation

We'll deep dive into your business, your competitors, and tell you how Lead Generation can help your business. Giving you valuable insights via video.

We don't work with 'just any business'.

We don't want 100s of clients. We want to work with a select few that we cherish like your favourite jumper from Grandma.

Only 1 spot remains in October

A deep dive into your business
A look at what your competitors are doing
Your insights, explained on video

Terms & Conditions apply. Only available for selected businesses.

Ready? Let's Grow Your Business Together.

I'd love to personally chat with you about your goals, business and passions, and how we can develop a plan to achieve your goals.

Casey Jones Founder, CJ&CO

Your Brand Is Our Focus.
The Attention You Deserve.
For Less Than Minimum Wage*
No Lock-in Agreements.
Everything You Need.

Answering your biggest lead generation questions

Lead Generation FAQs

Straight answers to the questions businesses ask us most before they hire a lead generation agency.

Book a Free Call

Have a question we haven’t answered? Book a free call.

It depends on your industry, location, offer and how qualified the lead needs to be. A local service enquiry and a B2B software demo can differ in cost many times over. The more useful number is cost per customer: a more expensive lead that converts well often beats a cheap one that never answers the phone. We look at your numbers and give you realistic expectations before you spend anything.

We generate your own leads. The campaigns run under your brand and send people to your landing pages, so every lead is exclusive to you. We don’t buy or resell shared leads, which are often sold to several competitors at once.

However suits your team. Website and landing page forms can go to your email, your CRM or both, and Facebook and Instagram lead forms are sent to your inbox the moment someone submits. Calls from ads go straight to your phone and are tracked. We test every path before launch so nothing gets lost.

A qualified lead is someone who can actually buy: in your service area, needing what you offer and with a realistic budget and timeframe. We qualify through targeting, clear copy and the right form questions, then use your feedback on lead quality to steer the campaigns towards more of the good ones.

Yes. For B2B we combine search ads for high-intent terms, LinkedIn advertising where the audience justifies it, and targeted cold email outreach with researched prospect lists. Leads go straight into your CRM, and every channel is tracked to meetings booked and sales, not just replies, so budget moves to what fills your pipeline.

Almost certainly. Most CRMs accept new leads through a built-in integration, a webhook or an email address, so website forms and Meta lead forms can land in your pipeline automatically, tagged with the campaign they came from. If you don’t have a CRM yet, we’ll suggest a simple setup that suits the size of your team rather than a system nobody uses.

Paid campaigns usually start producing leads within the first few weeks, then improve as the data builds. There is no lock-in contract: our monthly services run with 30 days’ written notice, and we recommend at least $1,500 a month in ad spend per platform, paid directly to Google or Meta. The best first step is a free 15-minute call.

$175+ Million Reasons

We love what we do. We love helping business owners take their businesses to the next level. And we love being able to share this feedback with you.

Excellent

Google reviews

Video review

Ben Howard

Eclipse Tinting
3 June 2026

I cannot recommend CJ&CO highly enough.

I am super happy with the custom-made business website they created for me. They possess an amazing rare ability to take loose ideas and concepts and truly bring them to life in a way that exceeded all my expectations. What sets Casey and his team apart is their high level of expertise. They didn't just build what I asked for, they provided invaluable recommendations to ensure the website would not only look amazing but also be highly effective in attracting leads. Throughout the entire process, the team demonstrated True Professionalism & Patience: They were incredibly open to discussing my feedback and making adjustments; Clear & Consistent Communication: I was never left in the dark; they kept me updated every step of the way; Impeccable Timing: Their commitment and dedication to meeting our project timelines were outstanding. We have recently launched our marketing campaign with CJ&CO, and I feel certain that their deep knowledge and the superb website they produced will soon draw in new clients. If you are looking for a top-tier digital marketing agency to create a website for you, I strongly recommend CJ&CO. Casey and his team are super amazing!

Jib Esperida

Google review
28 April 2026

Casey and his team has been instrumental in bringing my website to life.

Their attention to detail, responsiveness, and ability to understand exactly what I needed made the entire process smooth and efficient. Highly recommend him to anyone looking for a reliable and skilled developer.

Salah mazin

Google review
CJ&CO have single-handedly grown my business.

We’re now turning away $60,000 every week in organic leads. Because we just don’t have the capacity.

Lauren Crumlish

Speech Clinic
1 April 2026

Absolutely thrilled with the website CJ&CO created for us!

They did an amazing job: modern, clean, and super user-friendly. Highly recommend!

Johnnie Stavrou

Google review
Video review

Courtney Nightingale

The Parenting Edit
17 November 2025

Working with this web designer was an absolute pleasure.

The entire process was seamless, easy, and incredibly user-friendly. They were patient and flexible with all the changes and back-and-forth, and their communication was always prompt and professional. Most importantly, they absolutely nailed the brief. I couldn’t be happier with the final result, highly recommend!

Shallon Duck

Google review
27 July 2025

CJ&CO did an amazing job creating my website

Bradley John

Google review
Client message
2 December 2022

To the insightful marketing behemoth that Casey brings to our whole world of getting in the customers focus zone, once again your insightful strategies always go above and beyond the normality of blanket marketing and get us some enviable results from our competitors and partners alike. Keep up the efforts mate. You are our connection to the customer.

Stuart Taylor

Client testimonial
Up until working with Casey, we had only had poor to mediocre experiences outsourcing work to agencies. Casey & the team at CJ&CO are the exception to the rule.

babybub

BabyBub
20 December 2021

CJ&CO has helped me to steadily gain clients so much that I'm now looking at taking on additional staff to meet the demand.

Speech Language and Communication Needs Australia

Client testimonial
11 August 2021

Within a very short amount of time, the leads coming in the door were AMAZING!

Courtney Nightingale

Client testimonial
Video review

Wonderful Indonesia

Wonderful Indonesia
6 August 2019

I used to enjoy doing my own marketing.

Landing leads and cinching clients is a real endorphin rush. However, it was very hit or miss. One day, something changed and after almost $300 in Facebook ad spend, I didn’t land a single lead. I couldn’t figure it out and got referred to CJ&CO from a fellow OT. Within a month, with Casey's short-term strategy, the leads were rolling in!

Brent W

Client testimonial

The inquiries just keep coming and the business is unrecognizable!

We now have four full-time employees.

Tabitha & Jack

Care Speech
25 May 2026

Working with Casey on the Keevo Health website has honestly been one of the best decisions I’ve made for my business. Building a telehealth brand is not easy especially when you’re trying to create something premium, compliant, modern, high-converting, and actually different from the rest of the market. From day one, Cinco understood the vision immediately and brought it to life better than I could’ve imagined. What impressed me the most wasn’t just the design quality it was the patience, communication, creativity, and attention to detail throughout the entire process. No matter how many tweaks, refinements, late-night ideas, or changes I threw at him, he always handled everything professionally and genuinely cared about getting the final result perfect. The website now looks premium, clean, trustworthy, and exactly aligned with the long-term vision of Keevo Health. It doesn’t just “look good” it feels like a real high-end healthcare brand. In a world where a lot of people overpromise and underdeliver, Casey genuinely goes above and beyond. Hard worker, highly skilled, easy to work with, and someone who actually takes pride in what he does . Could not recommend him enough to anyone looking to build a serious brand or website. Thank you again mate, appreciate all the effort, patience, and support throughout this journey. Excited for what’s ahead 🚀

Mike Gupta

Google review
Video review

Carly Dibble

Meraki Home Design
4 April 2026

Great Service, Impressive website creation.

Enjoyed the process :) Look forward to the launch!

Andrew Darmos

Google review
Since going with Casey and his team, we have had nothing but wins! They are great communicators, but more importantly, have got awesome results with low lead costs.

Chris Jellis

Domain Health
16 March 2026

After countless attempts with other companies and always being left disappointed, finding Casey and the Team has been the biggest blessing. The quality, knowledge and professionalism is second to none. I’ve since engaged CJ&CO for the design and build of 2 of my business's websites and ongoing SEO works. Couldn’t be happier with the service and care I’ve received since day one! Special thanks to Casey and Mits! Would and have recommended to others!

Mitchell Cross

Google review
Client message
29 October 2025

Communication.

The communication between CJ&CO (particularly Casey and Mits) was quick, clear and provided easily understandable information. They balance patience and walking their clients through the journey with efficiency really well. They understand how to directing the Client based on their learned experience whilst being open to Clients ideas resulting in a superb end product. Highly recommended.

Hishaam Tayob

Google review
11 July 2025

Working with CJ&CO was nothing short of exceptional.

From the very first conversation, they understood exactly what I needed for my website and brought it to life with precision, creativity, and a genuine care for the brand vision. The final product exceeded all expectations, both visually and functionally. Casey and Mits were professional, attentive and genuinely invested in bringing the site to life It was a seamless experience from start to finish, and I couldn’t be happier with the result.

Zac Hames

Google review
Video review

Jack & Tabitha

Care Speech Pathology
18 January 2022

The enquiries just keep coming and the business is now unrecognisable.

But, what we like most about Casey, is he's a great communicator, really easy to work with and responsive to our needs.

Care Speech Pathology

Client testimonial
Delivered outstanding results. Super helpful and outstanding with his communication.

Harrison

Westy’s Pressure Washing
16 December 2021

I'd highly recommend Casey to business owners who are looking to take that plunge to market their business online.

Meraki Home Design

Client testimonial
Extremely happy with Casey and his team. If you’re looking for a highly experienced, knowledgeable and ideas-driven marketing agency, look no further.

Jack Duke

Care Speech Pathology
21 May 2021

My business is thriving.

They developed a new easy to use website for me whilst also managing my Google AdWords account.

Ben Howard

Client testimonial

Advertising

Growth

Design

Sectors

Locations

Lead Generation Agency

Qualified Leads, Not Just Clicks.

As Seen On

Lead Generation Services That Work as One System

Ads that reach buyers

Landing pages built to convert

Instant lead notifications

CRM and follow-up automation

B2B email outreach

Tracking that proves it

Why Owning Your Lead System Beats Buying Leads

Lead sellers and directories

Lead Generation Results You Can Check

Lead Generation for Local, B2B and High-Value Services

Trades and home services

Health, allied health and NDIS providers

B2B and professional services

High-ticket and considered purchases

Businesses with several locations

Free $500 Marketing Evaluation

Ben Howard

Lauren Crumlish

Courtney Nightingale

babybub

Wonderful Indonesia

Tabitha & Jack

Carly Dibble

Chris Jellis

Jack & Tabitha

Harrison

Jack Duke

Lead Generation Agency

Qualified Leads, Not Just Clicks.

Trusted Globally

As Seen On

Lead Generation Services That Work as One System

Instant lead notifications

B2B email outreach

Tracking that proves it

Why Owning Your Lead System Beats Buying Leads

Lead sellers and directories

Lead Generation Results You Can Check

Three lead generation campaigns

Proof, not promises.

Lead Generation for Local, B2B and High-Value Services

Trades and home services

High-ticket and considered purchases

Businesses with several locations

Is Your Lead Gen Sorted?

Free $500 Marketing Evaluation

The Services Behind Our Lead Generation

Ready? Let's Grow Your Business Together.

Lead Generation FAQs

How much does a lead cost?

Do you sell leads or generate our own?

How do leads reach us?

What makes a lead qualified?

Do you do B2B lead generation?

Will it work with our CRM?

How quickly will we get leads, and are we locked in?

$175+ Million Reasons

Ben Howard

Lauren Crumlish

Courtney Nightingale

babybub

Wonderful Indonesia

Tabitha & Jack

Carly Dibble

Chris Jellis

Jack & Tabitha

Harrison

Jack Duke

Give us a shout!