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Google Ads Agency

Stop Wasting Money. Start Making It.

Tired of pouring money into Google Ads with little to show for it? But here’s the thing: when done right, Google Ads can be your most powerful lead generation tool. That's where we come in.

5-star Google rating
  • Founder-led
  • Your account, your data
  • No lock-in contracts
Casey Jones, founder of CJ&CO, at his desk with a laptop and camera
Casey Jones, Founder
  • I'm blown the F*** away!

  • My business is thriving

  • Single-handedly grown my business.

Trusted Globally

We're working with clients in the Asia-Pacific, the USA and UK. Driving results for businesses and government organisations across the globe.

$175,000,000+ Client Revenue

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  • Speech Clinic logo
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  • The Audio Tailor logo
  • Allied Kids Therapy logo
  • HotDoc logo
  • Wonderful Indonesia logo
  • Full Body MRI Australia logo
  • EZ-FLO Injection Systems logo
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Hey Ma! We're In The News!

As Seen On

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Your Path to PPC Success

Unrivalled Google Ads Management, Zero BS, Real Results

We had to implement an AI email system just to handle the influx of leads!

Lauren Crumlish, PhD and Founder of Speech Clinic Speech Pathology Australia

Dr. Lauren Crumlish

Founder & Clinical Lead

Speech Clinic

Other Agency

  • Generic, templated campaigns
  • Confusing jargon-filled reports
  • Locked into long-term contracts
  • Hidden fees and unclear pricing
  • Chasing clicks, not conversions
  • One-size-fits-all ad copy
  • Vague promises of growth

CJ&CO logo

  • Tailored strategies
  • Clear, actionable insights
  • No lock in. Flexible agreements
  • Transparent, value-based pricing
  • Focused on revenue & ROI
  • Persuasive ad copy
  • Measurable KPIs aligned with your goals
Contact Us

Choose the Best for Your Google Ads

Last updated 23rd September

Big Results with Google Ads

The Full-Service Google Ads Agency, with a Full-Stack of Results. Check out some of our Google Ads results we've achieved over the years.

Ready? Grow Your Dream
Ben Howard from Eclipse Tinting

My business is thriving. They developed a new easy to use website for me whilst also managing my Google AdWords account.

Ben Howard Eclipse Tinting Eclipse Tinting logo

Three Google Ads accounts

  • Google Ads: conversions and cost per conversion

    Google Ads table for a CJ&CO therapy provider client: $1,182.01 in cost, 213 conversions at $5.55 each and a 34.86% conversion rate

    $5.55 cost per lead

    An allied health campaign brought in 213 conversions (form submissions and phone calls) from $1,182 in spend: $5.55 each, at a 34.86% conversion rate.

  • Google Ads: campaign performance

    Google Ads campaign table for a CJ&CO client in an industry where a conversion traditionally costs $60 to $120, showing 2,516 conversions at $7.73 and 1,324 phone calls

    $7.73 per conversion in a $60 to $120 industry

    2,516 conversions, including 1,324 phone calls, in a field where a conversion traditionally costs $60 to $120.

  • Google Ads: conversion value

    Google Ads table for a CJ&CO ecommerce client: $24,601.49 in cost, 45,026 clicks, $307,563.85 in conversion value, $33.65 per conversion and 731 conversions, excluding in-store revenue

    $307K online sales from $24,601 in spend

    An ecommerce campaign turned $24,601 in ad spend into $307,563 in conversion value from 731 online conversions, not counting in-store sales.

  • Google Ads campaign for a CJ&CO client in a competitive niche: $12,807.18 in cost, 1,717 conversions at $7.46 each, 843 phone calls and 428 contact form submissions
  • Meta Ads Manager table for a CJ&CO ecommerce client: three ad sets returned $4,087.00, $25,499.95 and $23,643.40 in purchase conversion value from $170.35, $1,377.26 and $6,152.25 spent, a purchase ROAS of 23.99, 18.51 and 3.84
  • Google Ads table for a CJ&CO client: six rows sorted by conversion value, led by $903,087.40 in conversion value from $104,838.14 in cost and 2,201 conversions
  • Google Ads table for a CJ&CO allied health client: $3,873.69 in cost, 175 conversions at $22.14 each and a 30.70% conversion rate
  • Google Ads campaign for a CJ&CO client: $12,775.19 in cost, 2,393 clicks, 299 phone calls and 361.18 conversions at $35.37 each
  • Google Ads campaign for a CJ&CO client: $11,420.61 in cost, 2,092 clicks, 257 phone calls and 374.5 conversions at $30.50 each
  • Google Ads campaign for a CJ&CO client: $24,003.61 in cost, 3,197 clicks, 388 phone calls and 801.17 conversions at $29.96 each, a 25.06% conversion rate
  • Google Ads account for a CJ&CO client: 99,954 impressions, $70,906.22 in cost, 10,222 clicks, 1,381 phone calls and 2,283.83 conversions at a 22.34% conversion rate
  • Google Ads report for a CJ&CO landing page: 578 clicks, $1,124.26 in cost, 187 conversions at $6.01 each, a 32.35% conversion rate, 67 calls from the website and 51 contact form submissions
  • Search results rankings for a CJ&CO client
  • Shopify sales report shared by Casey Jones for a CJ&CO retail client: September 2020 against September 2019, total sales $301,322.91 up 106%, point of sale up 97% and online store up 263%
  • Google Ads Results
  • Graphic showing gross sales growth over the calendar year
  • Google Ads results for a CJ&CO allied health client: 674 conversions at $27.31 each, a 21.21% conversion rate and 524 phone calls
  • Google Ads campaign for a CJ&CO client: $10,302.81 in cost, 1,132 clicks and 367.83 conversions at $28.01 each, a 32.49% conversion rate
  • Google Ads campaign for a CJ&CO client: $31,029.93 in cost, 4,255 clicks, 155 phone calls and 959.32 conversions at a 22.55% conversion rate
  • Google Ads campaigns for a CJ&CO client: $130.32 in cost, 46 clicks, 5 phone calls and 10 conversions at a 21.74% conversion rate
  • Google Ads campaigns for a CJ&CO client: 869 conversions from $28,199.49 at $32.45 each with 348 phone calls, and 294 conversions from $7,108 at $24.18 each

By the numbers

Proof, not promises.

We'd rather show you than tell you. Here's the scoreboard so far, and we're only getting started.

$ 175 M+ Reported Client Revenue

  • 10,000 +

    Keywords Ranked On Page #1 of Google

  • Millions

    In Managed Ad Spend

  • Millions

    Generated from Email Marketing

  • 15 +

    Experts, And Growing Fast!

  • 5 Star Rated Agency

It's 1st October!

Are Your Google Ads Sorted?

Casey Jones

Casey Jones Founder, CJ&CO

Picture this: It’s another day at the office. Coffee in hand, you open your laptop and dive into your Google Ads dashboard. You’re hoping for a pleasant surprise, but instead, you’re hit with that all-too-familiar feeling. Your campaigns are… well, they’re there. They’re running. But are they really performing?

Sound familiar? Don’t worry, you’re not alone in this digital rodeo.

Here’s the thing about Google Ads: it’s a powerhouse, a lead-generating beast when tamed right. But let’s be honest, it can also be a bit of a puzzle. One day you’re riding high on a wave of conversions, the next you’re scratching your head wondering what changed.

Maybe you’ve already put in the work. Tweaked those keywords. Split-tested your ad copy. Heck, you might even be flirting with some of that fancy automation Google keeps pushing. And that’s great, it shows you’re in the game.

But what if you could take it up a notch? What if those “meh” campaigns could become “holy smokes!” campaigns?

That’s where we come in. We’re not just another agency throwing around buzzwords. We’re the folks who eat, sleep, and breathe Google Ads. We’ve seen campaigns of all shapes and sizes, and we know how to turn the good into the great, and the great into the “is this even true?”

We’re talking about expertise that goes beyond the basics. The kind that can look at your account and spot opportunities you didn’t even know existed. The kind that knows how to make every click count, every impression matter.

So, here’s the million-dollar question: Are you ready to see what your Google Ads can really do? Ready to wake up excited to check your dashboard? To have campaigns that don’t just run, but sprint?

If you’re nodding so hard your office chair is squeaking, let’s talk. No fluff, no jargon: just straight talk about turning your Google Ads into the powerhouse it was meant to be.

Because in this digital age, average Google Ads just don’t cut it. You’re not here for average. You’re here to win. And we’re here to help you do just that.

Let’s make some digital magic happen, shall we?

Claim Your Spot

Free $500 Marketing Evaluation

We'll deep dive into your business, your competitors, and tell you how Google Ads can help your business. Giving you valuable insights via video.

We don't work with 'just any business'.

We don't want 100s of clients. We want to work with a select few that we cherish like your favourite jumper from Grandma.

Only 1 spot remains in October

  • A deep dive into your business
  • A look at what your competitors are doing
  • Your insights, explained on video
Free Marketing Evaluation Form

Terms & Conditions apply. Only available for selected businesses.

Ready? Let's Grow Your Business Together.

I'd love to personally chat with you about your goals, business and passions, and how we can develop a plan to achieve your goals.

Casey Jones Casey Jones Founder, CJ&CO

Contact Us
  • Your Brand Is Our Focus.
  • The Attention You Deserve.
  • For Less Than Minimum Wage*
  • No Lock-in Agreements.
  • Everything You Need.

Answering your biggest Google Ads questions

Google Ads FAQs

Straight answers on cost, budgets, timelines and who owns what, before you book a call.

Book a Free Audit
Casey Jones

Want a straight answer on your account? Book a free call.

Our Google Ads management is a monthly fee, typically $1,200 to $1,500 a month plus GST depending on how many campaigns you run and how much needs building. Your ad spend is separate and paid directly to Google, so you always see exactly where your media budget goes.

There is no lock-in contract. Management runs month to month and you can stop with 30 days' written notice.

We recommend at least $1,500 a month in ad spend for most businesses, and $2,000 to $3,000 a month in competitive fields such as specialist clinics. Below that, most accounts cannot buy enough clicks to learn what works, and smart bidding has too little conversion data to optimise. Local trades and service businesses targeting a tight area can often start at the lower end.

Search campaigns can bring in enquiries within the first week, because you appear in front of people who are already searching. Reaching a steady, profitable cost per lead takes longer. Expect the first four to eight weeks to focus on gathering data, cutting wasted search terms and letting bidding strategies learn. Performance Max and Shopping campaigns usually need a few weeks of conversion data before they settle.

Yes. Your account sits in your business's name with your own billing, so the campaigns, keyword data and conversion history stay with you. We manage it through our manager account with access you can review or remove at any time. If you ever move on, you keep everything we built.

Start with Search if you sell a service people look for by name, such as an emergency plumber or a speech pathologist. You choose the keywords and see exactly which searches you pay for.

Performance Max suits ecommerce stores with a product feed, and businesses with solid conversion tracking and enough budget, because it spreads spend across Search, Shopping, YouTube, Display, Gmail and Maps automatically. Many accounts run both, with Search protecting your most valuable keywords.

Yes. We manage Google Ads for businesses right across Australia, as well as clients in the Asia-Pacific, the USA and the UK. Campaigns are run remotely, so your location only matters for targeting: we set each account up around the areas where your customers are.

$175+ Million Reasons

We love what we do. We love helping business owners take their businesses to the next level. And we love being able to share this feedback with you.

Excellent

Google reviews

  • Video review

    Ben Howard

    Eclipse Tinting

  • I cannot recommend CJ&CO highly enough.

    I am super happy with the custom-made business website they created for me. They possess an amazing rare ability to take loose ideas and concepts and truly bring them to life in a way that exceeded all my expectations. What sets Casey and his team apart is their high level of expertise. They didn't just build what I asked for, they provided invaluable recommendations to ensure the website would not only look amazing but also be highly effective in attracting leads. Throughout the entire process, the team demonstrated True Professionalism & Patience: They were incredibly open to discussing my feedback and making adjustments; Clear & Consistent Communication: I was never left in the dark; they kept me updated every step of the way; Impeccable Timing: Their commitment and dedication to meeting our project timelines were outstanding. We have recently launched our marketing campaign with CJ&CO, and I feel certain that their deep knowledge and the superb website they produced will soon draw in new clients. If you are looking for a top-tier digital marketing agency to create a website for you, I strongly recommend CJ&CO. Casey and his team are super amazing!

    Jib Esperida

    Google review

  • Casey and his team has been instrumental in bringing my website to life.

    Their attention to detail, responsiveness, and ability to understand exactly what I needed made the entire process smooth and efficient. Highly recommend him to anyone looking for a reliable and skilled developer.

    Salah mazin

    Google review

  • Lauren Crumlish from Speech Clinic

    CJ&CO have single-handedly grown my business.

    We’re now turning away $60,000 every week in organic leads. Because we just don’t have the capacity.

    Lauren Crumlish

    Speech Clinic

  • Absolutely thrilled with the website CJ&CO created for us!

    They did an amazing job: modern, clean, and super user-friendly. Highly recommend!

    Johnnie Stavrou

    Google review

  • Video review

    Courtney Nightingale

    The Parenting Edit

  • Working with this web designer was an absolute pleasure.

    The entire process was seamless, easy, and incredibly user-friendly. They were patient and flexible with all the changes and back-and-forth, and their communication was always prompt and professional. Most importantly, they absolutely nailed the brief. I couldn’t be happier with the final result, highly recommend!

    Shallon Duck

    Google review

  • CJ&CO did an amazing job creating my website

    Bradley John

    Google review

  • Client text message: Casey that is awesome! This is exactly what I pictured in my head to have the first time when I hired that guy off Upwork but never turned out slightly even close. This is even better actually than what I imagined, I really honestly think this website will pop off, it’s not like anyone else’s!
    Client message
  • To the insightful marketing behemoth that Casey brings to our whole world of getting in the customers focus zone, once again your insightful strategies always go above and beyond the normality of blanket marketing and get us some enviable results from our competitors and partners alike. Keep up the efforts mate. You are our connection to the customer.

    Stuart Taylor

    Client testimonial

  • Up until working with Casey, we had only had poor to mediocre experiences outsourcing work to agencies. Casey & the team at CJ&CO are the exception to the rule.

    Babybub Maternity logo

    babybub

    BabyBub

  • CJ&CO has helped me to steadily gain clients so much that I'm now looking at taking on additional staff to meet the demand.

    Speech Language and Communication Needs Australia

    Client testimonial

  • Within a very short amount of time, the leads coming in the door were AMAZING!

    Courtney Nightingale

    Client testimonial

  • Video review

    Wonderful Indonesia

    Wonderful Indonesia

  • I used to enjoy doing my own marketing.

    Landing leads and cinching clients is a real endorphin rush. However, it was very hit or miss. One day, something changed and after almost $300 in Facebook ad spend, I didn’t land a single lead. I couldn’t figure it out and got referred to CJ&CO from a fellow OT. Within a month, with Casey's short-term strategy, the leads were rolling in!

    Brent W

    Client testimonial

  • Tabitha of Care Speech Pathology

    The inquiries just keep coming and the business is unrecognizable!

    We now have four full-time employees.

    Tabitha & Jack

    Care Speech

  • Working with Casey on the Keevo Health website has honestly been one of the best decisions I’ve made for my business. Building a telehealth brand is not easy especially when you’re trying to create something premium, compliant, modern, high-converting, and actually different from the rest of the market. From day one, Cinco understood the vision immediately and brought it to life better than I could’ve imagined. What impressed me the most wasn’t just the design quality it was the patience, communication, creativity, and attention to detail throughout the entire process. No matter how many tweaks, refinements, late-night ideas, or changes I threw at him, he always handled everything professionally and genuinely cared about getting the final result perfect. The website now looks premium, clean, trustworthy, and exactly aligned with the long-term vision of Keevo Health. It doesn’t just “look good” it feels like a real high-end healthcare brand. In a world where a lot of people overpromise and underdeliver, Casey genuinely goes above and beyond. Hard worker, highly skilled, easy to work with, and someone who actually takes pride in what he does . Could not recommend him enough to anyone looking to build a serious brand or website. Thank you again mate, appreciate all the effort, patience, and support throughout this journey. Excited for what’s ahead 🚀

    Mike Gupta

    Google review

  • Video review

    Carly Dibble

    Meraki Home Design

  • Great Service, Impressive website creation.

    Enjoyed the process :) Look forward to the launch!

    Andrew Darmos

    Google review

  • Since going with Casey and his team, we have had nothing but wins! They are great communicators, but more importantly, have got awesome results with low lead costs.

    Chris Jellis from Domain Health

    Chris Jellis

    Domain Health

  • After countless attempts with other companies and always being left disappointed, finding Casey and the Team has been the biggest blessing. The quality, knowledge and professionalism is second to none. I’ve since engaged CJ&CO for the design and build of 2 of my business's websites and ongoing SEO works. Couldn’t be happier with the service and care I’ve received since day one! Special thanks to Casey and Mits! Would and have recommended to others!

    Mitchell Cross

    Google review

  • Client text message: Loving it! Honestly wasn’t expecting a hell of a lot at this stage and this is literally blowing it out of the water.
    Client message
  • Communication.

    The communication between CJ&CO (particularly Casey and Mits) was quick, clear and provided easily understandable information. They balance patience and walking their clients through the journey with efficiency really well. They understand how to directing the Client based on their learned experience whilst being open to Clients ideas resulting in a superb end product. Highly recommended.

    Hishaam Tayob

    Google review

  • Working with CJ&CO was nothing short of exceptional.

    From the very first conversation, they understood exactly what I needed for my website and brought it to life with precision, creativity, and a genuine care for the brand vision. The final product exceeded all expectations, both visually and functionally. Casey and Mits were professional, attentive and genuinely invested in bringing the site to life It was a seamless experience from start to finish, and I couldn’t be happier with the result.

    Zac Hames

    Google review

  • Video review

    Jack & Tabitha

    Care Speech Pathology

  • The enquiries just keep coming and the business is now unrecognisable.

    But, what we like most about Casey, is he's a great communicator, really easy to work with and responsive to our needs.

    Care Speech Pathology

    Client testimonial

  • Delivered outstanding results. Super helpful and outstanding with his communication.

    Harrison

    Westy’s Pressure Washing

  • I'd highly recommend Casey to business owners who are looking to take that plunge to market their business online.

    Meraki Home Design

    Client testimonial

  • Extremely happy with Casey and his team. If you’re looking for a highly experienced, knowledgeable and ideas-driven marketing agency, look no further.

    Jack and Tabitha of Care Speech Pathology

    Jack Duke

    Care Speech Pathology

  • My business is thriving.

    They developed a new easy to use website for me whilst also managing my Google AdWords account.

    Ben Howard

    Client testimonial