Your Brand Is Our Focus.

SEO Agency For Swimming Schools
WE'VE HELPED SWIMMING SCHOOLS MAKE A SPLASH ON GOOGLE
You're a swimming school owner and you have a problem. You need more enquiries and filled classes! And that's what we help you achieve. Some call us a SEO for Swimming Schools expert, but you can just say we're the team that gets your pool bursting with swimmers.
Call (07) 3184 5443Dive In Below
I'm blown the F*** away!
My business is thriving
Single-handedly grown my business.

Trusted Globally
Client Revenue
We're working with clients in the Asia-Pacific, the USA and UK. Driving results for businesses and government organisations across the globe.
CJ&CO have single-handedly grown my business. We're now turning away $60,000 every week in organic leads. Because, we just don't have the capacity.

Lauren Crumlish
Speech Clinic
Hey Ma! We're In The News!
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SEO Strategies for Swimming Schools
SEO Strategies Proven To Grow Swimming Schools
With a team of 15+ seasoned experts, you can rest assured that your swim school is in the best hands. Our unmatched expertise, sharp strategies, and relentless drive to deliver results set us apart. Get ready for a new era of growth with CJ&CO.
Digital Marketing
Advertising
Google Ads
Facebook Ads
Instagram Ads
TikTok
Social Media Marketing
UGC Social Proof
Swim School SEO
Web Design
Web Development
Copywriting
Content Marketing
Google Optimisation
SEO
Landing Pages
Graphic Design
Photography
Videography
Email Marketing
Shopify
Wordpress
Conversion Rate Optimisation
Up until working with Casey, we had only had poor to mediocre experiences outsourcing work to agencies. Casey & the team at CJ&CO are the exception to the rule.
Communication was beyond great, his understanding of our vision was phenomenal, and instead of needing babysitting like the other agencies we worked with, he was not only completely dependable but also gave us sound suggestions on how to get better results, at the risk of us not needing him for the initial job we requested (absolute gem).
This has truly been the first time we worked with someone outside of our business that quickly grasped our vision, and that I could completely forget about and would still deliver above expectations.
I honestly can’t wait to work in many more projects together!
babybub
98% Retention Rate
$175
Million+
Reported Client Revenue
5 Stars
5 Star Rated Agency
$
Millions
In Ad Spend
15+
Experts
And Growing Fast!
10,000+
Keywords Ranked On Page #1 of Google
$ Millions
Generated from Email Marketing
Why us?
Kickass Results, No BS
A Squad of 15+ Badass Swim Experts
10,000+ Google Page #1 Dominations
$175,000,000 Smashed in Client Revenue
You, my mate, are on a mission to boost your swim school’s performance.
We, at CJ&CO, are battle-hardened digital marketing pros who know how to turn a trickle of sign-ups into a tidal wave.
Our focus? Swim schools like yours. We’re all about creating standout SEO strategies that make your classes overflow. Our squad won’t rest until we’ve crafted a strategy as unique as your school, maximising every opportunity in your digital pool.
CJ&CO is your go-to when you need personalised solutions for the unique challenges of the swim industry. Count on us to deliver innovative, potent strategies.
And here’s a secret – when you partner with CJ&CO, you get direct access to Casey Jones himself. That’s real talk and real expertise, ensuring your swim school gets nothing short of the best.
Let’s get started. No ghosting. No waiting behind a desk. Just honest, direct partnership in getting your swim school to make serious waves.

It's !
Got your swim strategy?
G’day, I’m Casey Jones.
Let’s dive right in…
Is your swimming school’s online marketing pulling in enough enquiries? Are you sure you’re turning casual interest into full classes?
Or are you watching competitors lap you whilst your bookings barely make a ripple?
The digital currents are riling up.
Ad costs are soaring and online competition is fierce. Your SEO needs to work as hard as an Olympic swimmer.
Complex customer journeys mean potential students might easily float by unnoticed.
If you’re nodding along, you’re not the only one in the deep end.
Whether you’re running a boutique swim school or managing a full-on aquatic academy, you’re probably feeling the pressure.
Your current digital efforts might be treading water.
(or maybe they just vanish like a splash in the night)
Your internal team might need some specialist stroke improvements.
Or perhaps your marketing just isn’t making the waves you hoped for.
The truth? You’ve likely tried different strategies.
Maybe a few quick fixes, a new website, or even dabbling in social media – yet nothing’s really making a splash.
That’s why you’re here. You need more than another digital agency. You need a partner who knows how to get your pool buzzing, who truly understands the ins and outs of SEO for Swimming Schools.
That’s exactly how we operate at CJ&CO.
Our team of 15+ swim marketing pros combines strategic insight with tactical brilliance.
For some, we become their entire digital lifeguard team. For others, we add just the extra horsepower to their existing crew. And for bigger schools, we fill in the crucial gaps to help you outpace the competition.
We start by getting the lowdown on your swim school’s story – your strengths, challenges, and goals.
This isn’t about quick fixes or fad trends. It’s about steady, sustainable growth and real impact.
If you’re after a partnership that understands your aquatic ambitions, then let’s have a chat.
And if you need a team that genuinely gives a splash about your business – that’s us!
So scroll down, hit that contact button or give us a ring, and let’s see if we can help your swim school make waves.
Last updated
See Our Swim Success

We don't work with just any swim school.
We don't chase countless clients. We only partner with select swim schools we cherish—like your most prized pair of goggles.
Claim Your Lane
Free Poolside Marketing Evaluation
Only 1 lane left this !
We'll deep dive into your swim school, assess competitors and determine if we can help boost your enrolments. You'll receive key insights via video.
Terms & Conditions apply. Only available for select swim schools.
Growth Strokes
How We Grow Swim Schools
So... you're here. You run a swimming school and want to know how we can fill your lanes, boost enrolment, and secure your future.

Unleash the Power of SEO for Your Swim School with CJ&CO!
Tired of watching your competitors lap you while your swim school barely makes a splash? It's time to harness the power of SEO with CJ&CO! Our team of experts is armed with the skills, tactics, and drive to help your swim school stand out in the digital pool.
Say Goodbye to Empty Lanes and Hello to Success
Wave farewell to slow enrolments, low conversion rates, and stagnant profits. With CJ&CO, you'll experience a whole new current of growth and success for your swim school.
Transform Your Swim School with Proven SEO Strategies
Our team has a history of making waves across industries – from global brands to local swim schools. We live for helping dedicated owners boost enrolments and drive real growth. With our proven SEO strategies, your swim school can stay ahead of the tide.
Join the Ranks of Thriving Swim Schools with CJ&CO
With a 98% retention rate and millions in reported client revenue, our swim school partners are making real splashes. Join the ranks with CJ&CO. We're the new kid on the block, growing fast – just the way you like it!
Experience Unprecedented Growth with Our Swim SEO Experts
We offer a full suite of digital marketing services including advertising, social media, web design, copywriting, SEO and more – all tailored for swim schools. At CJ&CO, every effort is focused on filling your lanes with enthusiastic swimmers. Our innovative, targeted strategies ensure your investment drives steady, sustainable growth, keeping you ahead of the competition.

Our mates
We partner with leading businesses
and platforms to deliver results.
We’re proud to be partnered with some of the biggest businesses on planet earth. Especially those who look after our planet. We lease servers directly from Google and are always on the hunt for the best tools, platforms and services for our clients.









Ready? Let's Grow Your Business Together.
I'd love to personally chat with you about your goals, business and passions, and how we can develop a plan to achieve your goals.
- Casey Jones





Working with this web designer was an absolute pleasure. The entire process was seamless, easy, and incredibly user-friendly. They were patient and flexible with all the changes and back-and-forth, and their communication was always prompt and professional. Most importantly, they absolutely nailed the brief. I couldn’t be happier with the final result — highly recommend!
Communication. The communication between CJ&CO (particularly Casey and Mits) was quick, clear and provided easily understandable information. They balance patience and walking their clients through the journey with efficiency really well. They understand how to directing the Client based on their learned experience whilst being open to Clients ideas resulting in a superb end product. Highly recommended.
Pure Excellence! I stumbled across CJ&Co after having bad experiences with two developers who promised to deliver my website but fell way short of achieving the vision and quality we wanted. In contrast, CJ&Co were an absolute lifesaver. They understood exactly what our vision and goals were and contributed intelligently to the project. They were very tolerant of my OCD in getting everything perfect and did not fall short of delivering an exceptional piece of work. Right from the very first call, Casey took a genuine interest in learning about the business, asked insightful questions, and added thoughtful ideas that really strengthened the project. Mits, our Customer Success Manager, did a great job as well — always available, proactive, and ensuring everything ran smoothly from start to finish. I highly recommend working with CJ&Co for all your website needs. They not only deliver quality but also make the journey a pleasure.
CJ&CO did an amazing job creating my website
Working with CJ&CO was nothing short of exceptional. From the very first conversation, they understood exactly what I needed for my website and brought it to life with precision, creativity, and a genuine care for the brand vision. The final product exceeded all expectations, both visually and functionally. Casey and Mits were professional, attentive and genuinely invested in bringing the site to life It was a seamless experience from start to finish, and I couldn’t be happier with the result.
I'm completely impressed with the professionalism and customer services. I feel very confident and satisfied that my web page will have and awesome outcomes. Their staff is not only friendly but also highly skilled
Great service, fantastic website design and reliable team.
We had an excellent experience working with Casey and Mits. Their expertise, thoughtful recommendations, and keen attention to detail stood out from the start. They took the time to fully understand the scope of our project, and the final outcome met all our expectations — delivered on time, on budget, and to a high standard. Communication was consistently clear, professional, and impressively prompt. We highly recommend their services!
Friendly staff and professional practitioners. Updated and informed along every step, absolute pleasure to work with. top quality result’s, Love it!
Amazing team of web developers made the process of creating my first website easy and made exactly what I wanted and needed
To the insightful marketing behemoth that Casey brings to our whole world of getting in the customers focus zone, once again your insightful strategies always go above and beyond the normality of blanket marketing and get us some enviable results from our competitors and partners alike. Keep up the efforts mate. You are our connection to the customer.
The enquiries just keep coming and the business is now unrecognisable. But, what we like most about Casey, is he's a great communicator, really easy to work with and responsive to our needs.
CJ&CO has helped me to steadily gain clients so much that I'm now looking at taking on additional staff to meet the demand.
I'd highly recommend Casey to business owners who are looking to take that plunge to market their business online.
Within a very short amount of time, the leads coming in the door were AMAZING!
My business is thriving. They developed a new easy to use website for me whilst also managing my Google AdWords account.
I used to enjoy doing my own marketing. Landing leads and cinching clients is a real endorphin rush. However, it was very hit or miss. One day, something changed and after almost $300 in Facebook ad spend, I didn’t land a single lead. I couldn’t figure it out and got referred to CJ&CO from a fellow OT. Within a month, with Casey's short-term strategy, the leads were rolling in!