Google Ads for Solar Panel Installers

Most agencies set and forget, leaving you stranded when you need a hand. We’re proactive Google Ads experts for solar panel installers—leveraging AI insights and hyper‑focused strategies to power up your business. If you need ads that truly work, we say g'day!

Call (07) 3184 5443
Sponsored
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Renewable Energy·Solar Installations·Solar Panels·Contact
Rating: 4.9 · 797 reviews
Casey Jones Marketer
Installations 85%
Sponsored
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Solar Installations·Energy Efficiency·Request a Consultation
Rating: 4.8 · 112 reviews
Enquiries 70%
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Request a Quote·Services·Contact Us
Rating: 5.0 · 57 reviews
Enquiries 60%
Sponsored
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Request a Quote·Services·Contact Us
Rating: 5.0 · 70 reviews
A man in a dark cap and blue shirt is smiling while sitting in front of industrial equipment.
Enquiries 55%
0M
+
Client
Revenue
Reviews
5.0

Google Ads That Actually Work

Because Your Solar Business Deserves THE BEST

0%
Typical Return on Ad Spend realised over 6 months.
0%
Reduction in cost per enquiry compared to previous campaigns.
0%
Boost in conversion rate within the first 3 months.
0%
Average growth in quality leads over a 90‑day span.

No Fluff. Just Results.

Google Ads Built for Solar Panel Installers. Period.

Look, the digital ad space can be as unpredictable as the Aussie sun. We’ve spent years perfecting Google Ads strategies for solar panel installers. If you’re after campaigns that truly spark growth, you’re in the right place.

See Our Google Ads Results

Your Path to PPC Success

Unrivaled Google Ads Management, Zero BS, Real Results

We had to implement an AI email system just to handle the influx of leads!

Lauren Crumlish, PhD and Founder of Speech Clinic Speech Pathology Australia

Dr. Lauren Crumlish

Founder & Clinical Lead
Speech Clinic

Other Agency

  • Generic, templated campaigns

  • Confusing jargon-filled reports

  • Locked into long-term contracts

  • Hidden fees and unclear pricing

  • Chasing clicks, not conversions

  • One-size-fits-all ad copy

  • Vague promises of growth

  • Tailored strategies

  • Clear, actionable insights

  • No lock in. Flexible agreements

  • Transparent, value-based pricing

  • Focused on revenue & ROI

  • Persuasive copies

  • Measurable KPIs aligned with your goals

Contact Us
Choose the Best for Your Google Ads
Our Approach Delivers Superior Results
A screenshot of a google spreadsheet with a number highlighted.
Competitive Niche Marketing Campaign Results Screenshot from Google Ads
Screenshot of Purchases and ROAS for client who spent $10,000 on Facebook Ads
Screenshot of million dollar advertising campaigns on Google Ads for a CJ&CO client
Screenshot of million dollar advertising campaigns on Google Ads for a CJ&CO client
Google Ads Results
Table with numbers and percentages, including 29,274, 8.17%, $12,775.19, 2,393, $5.34, 299, 15.09%, 361.18, and $35.37, among others. Some cells contain dashes.
A table displaying financial data with various columns and numerical values, including quantities, percentages, monetary amounts, and other statistical figures.
A table displays advertising metrics including impressions, CTR, cost, clicks, avg. CPC, phone calls, conversion rate, conversions, and cost per conversion. The top row shows 29,156 impressions with 25.06% conversion rate.
A spreadsheet showing online advertising data with columns for impressions, CTR, cost, clicks, Avg. CPC, phone calls, conversion rate, conversions, and cost per conversion.
Landing Pages Marketing Results
Screenshot of LinkedIn post about Australian Ecommerce business growth compared to competitors
100% Growth for Ecommerce Business MTD YoY
Google Ads Results
Graphic showing gross sales growth over the calendar year
Screenshot of Allied Health Digital Marketing Campaign Results
Screenshot of Allied Health Google Ad Campaign Results
A screenshot of a data table showing various metrics. Visible are percentages, dollar amounts, and figures for conversions, CPA, and other metrics. Text reads "Maximise conversions (Target CPA).
A table displays advertising metrics, including CTR, cost, clicks, average CPC, phone calls, bid strategy, conversion rate, conversions, and cost/conversion for various data points.
A spreadsheet displays data including CTR, cost, clicks, Avg. CPC, phone calls, bid strategy type, conversion rate, and conversion for multiple rows, some of which contain numerical and textual entries.
Screenshot of an advertising report table displaying metrics such as Impressions, CTR, Cost, Clicks, Avg. CPC, Phone calls, Conversion rate, Conversions, and Cost per Conversion for different campaigns.

I'm blown the F*** away!

My business is thriving

Single-handedly grown my business.

Casey Jones Marketer

Trusted Globally

$0+

Client Revenue

We're working with clients in the Asia-Pacific, the USA and UK. Driving results for businesses and government organisations across the globe.

Digital Marketing for Sydney Hi Fi Store Marketing
Online Marketing for Speech Clinic
Digital Marketing for the audio tailor
Copy Writing for Wonderful Indonesia
Creative Indonesia
Creative Indonesia
HotDoc
Digital Marketing for OFO outdoor furniture
XR Health logo
ShiftCare Logo
Digital Marketing for care speech pathology
GRS Health
Digital Marketing for the amplify 11 accounting service provider
Digital Marketing for the Black Friday Cyber Monday
Digital Marketing for the Eclipse Tinting
Digital Marketing for Adaptability therapy
Digital Marketing for the dttw electrical service
TheraLeaf logo
Digital Marketing for the Hi-Fi Collectives
Digital Marketing for the Real Music Company
SLCN
Digital Marketing for the babybub
Digital Marketing for the scopiqs
Digital Marketing for the Saranah Beauty
Digital Marketing for the Trainable
Digital Marketing for the Speech Teacher
Health care providers association logo.
Digital Marketing for VAG Consulting

Hey Ma! We're In The News!

As Seen On

As seen on news.com.auAs seen on news.com.auAs seen on Herald SunAs seen on the Daily TelegraphAs seen on the Courier MailAs seen on The AdvertiserAs seen on The MercuryAs seen on the Gold Coast BulletinAs seen in The ChronicleAs seen in SEOptimerAs seen in ExpressAs seen in Search Engine LandAs seen in Yahoo NewsAs seen in Microsoft StartAs seen on Digiday magazineAs seen on Aol. NewsAs seen on NasdaqAs seen on Yahoo FinanceAs seen on LifewireAs seen on American ExpressAs seen on The Korea TimesAs seen on USA TodayAs seen on 7 news logoAs seen on 7 news logoAs seen on 7 news logo
Casey Jones, Head of Marketing at CJ&CO Australia

Google Ads for Solar Panel Installers

Google Ads Strategies Proven to Power Your Solar Business Growth

With our dedicated team of 15+ solar marketing experts, you can rest assured your campaigns are in capable hands. Our razor‑sharp strategies and relentless focus help spotlight your services to the right audience. Get ready to experience growth as bright as the Aussie sun.

  • Digital Marketing

  • Advertising

  • Google Ads

  • Facebook Ads

  • Instagram Ads

  • TikTok

  • Social Media Marketing

  • UGC Social Proof

  • Solar Solutions

  • Web Design

  • Web Development

  • Copywriting

  • Content Marketing

  • Google Optimisation

  • SEO

  • Landing Pages

  • Graphic Design

  • Photography

  • Videography

  • Email Marketing

  • Shopify

  • Wordpress

  • Conversion Rate Optimisation

Up until working with Casey, we had only had poor to mediocre experiences outsourcing work to agencies. Casey & the team at CJ&CO are the exception to the rule.

Communication was beyond great, his understanding of our vision was phenomenal, and instead of needing babysitting like the other agencies we worked with, he was not only completely dependable but also gave us sound suggestions on how to get better results, at the risk of us not needing him for the initial job we requested (absolute gem).

This has truly been the first time we worked with someone outside of our business that quickly grasped our vision, and that I could completely forget about and would still deliver above expectations.

I honestly can’t wait to work in many more projects together!

babybub

98% Retention Rate

At CJ&CO, losing clients due to inefficient lead generation, low conversion rates, or poor ad performance is simply not on our agenda.

$175
Million+

Reported Client Revenue

5 Stars

5 Star Rated Agency

$
Millions

In Ad Spend

15+
Experts

And Growing Fast!

10,000+

Keywords Ranked On Page #1 of Google

$ Millions

Generated from Email Marketing

Why us?

  • Kickass Results, No BS

  • A Squad of 15+ Badass Experts

  • 10,000+ Google Page #1 Dominations

  • $175,000,000 Smashed in Client Revenue

You, my friend, are in the business of harnessing the power of the sun. You install solar panels that transform rooftops into sustainable powerhouses.

At CJ&CO, our mission is to supercharge your growth with Google Ads that work as hard as you do. We specialise in crafting bespoke strategies that drive perfectly targeted traffic right to your doorstep.

We’re not about cookie‑cutter solutions. We delve into your unique challenges, tailor our approach to your market, and act as your dedicated partner—ensuring you’re never left in the dark.

If you’re ready to move beyond generic ads and embrace a strategy that captures the attention of homeowners seeking solar solutions, let’s have a chat.

Our approach isn’t glamorous fluff—it’s real, results‑focused, and designed with your future in mind.

Casey Jones, Head of Marketing at CJ&CO Australia

My business is thriving. They developed a new easy to use website for me whilst also managing my Google AdWords account.

Photo of Ben Howard from Eclipse Tinting Australia

Ben Howard

Eclipse Tinting

It's !

Got a Plan?

Hey there, I’m Casey Jones.

Let’s get real—are your Google Ads bringing in the solar leads you deserve? Is your ad spend truly turning sunshine into business, or are opportunities slipping through your fingers while competitors bask in the glow?

The energy market is as changeable as the weather, and off-the-shelf strategies just won’t cut it. Rising ad costs, complex customer journeys, and cookie‐cutter campaigns simply leave you in the dark.

Whether you’re a small outfit ready to scale or an established installer seeking more quality enquiries, it’s time for a fresh, results‑focused approach.

At CJ&CO, we dive deep into your business context—your market strengths, unique challenges, and growth ambitions. This isn’t about quick fixes; it’s about building a sustainable, strategic campaign that keeps your pipeline bright.

If you’re after straightforward, no‐BS advice with a healthy dash of Aussie grit, scroll down, pick up the phone or hit that contact link, and let’s have a candid chat about your future.

Last updated

Results!

We help you unlock growth. Check out these real screenshots that showcase how our Google Ads strategies illuminate solar businesses. No gimmicks—just effective, tangible results.
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CJ&CO have single-handedly grown my business. We're now turning away $60,000 every week in organic leads. Because, we just don't have the capacity.

Lauren Crumlish
Lauren Crumlish

Speech Clinic

Our mates

We partner with leading businesses
and platforms to deliver results.

We’re proud to be partnered with some of the biggest businesses on planet earth. Especially those who look after our planet. We lease servers directly from Google and are always on the hunt for the best tools, platforms and services for our clients.

Facebook partner
Mailerlite
AWS
Google partner
Klaviyo partner
AWS
Google partner
Shopify partners
Mailerlite
Klaviyo partner
Shopify partners
Facebook Partner
Google partner
Mailerlite
Facebook partner
AWS
Shopify partners
  • Your Brand Is Our Focus.

  • The Attention You Deserve.

  • For Less Than Minimum Wage*

  • No Lock-in Agreements.

  • Everything You Need.

Ready? Let's Grow Your Business Together.

I'd love to personally chat with you about your goals, business and passions, and how we can develop a plan to achieve your goals.

- Casey Jones

Contact us
google
Mark Anthony Valle
January 17, 2025

CJCO has truly exceeded my expectations. From the very first interaction, it was clear that their commitment to excellence shines through in every aspect of their work. They handle every detail with care, addressing any concerns or inquiries I had with remarkable responsiveness and genuine accommodation. The end result was nothing short of fantastic, leaving me thoroughly satisfied. I would like to extend my heartfelt gratitude to Casey, Mits, and the entire team for their outstanding efforts. Hats off to all of you!

google
Anneke
January 9, 2025

As an experienced health professional I am a hard sceptic when is comes to quality services. I was pleasantly surprised when Casey and the ever brilliant Mits on his team over delivered on my project with an A+ website design having actively listened to every point I was seeking, providing an efficient, professional and helpful service. This is an A+ grade gem of a business and is highly recommended.

google
Elly M
October 29, 2024

Casey, Mits & Team, HATS OFF to the best web developers out there! I could not have asked for a better team to work with, you guys are dedicated to your work and are amazing with your time, consistency effort and love that you pour into what you guys do best! So responsive with communication So Kind and bubbly nature You will know you are in the right hands as soon as you book you appointment with Casey! I am so grateful and thankful for meeting and working with such a great team! THESE GUYS ARE YOUR NUMBER ONE TEAM! THEY ARE GAME ON DONT THINK TWICE! My experience with CJ&Co is far more than 5 Stars DEFINATLY

google
Lexie Collins
September 1, 2024

Casey helped me in designing a logo for my company. He exceeded my expectations. There was a detailed explanation on each part of the design. They are 100% worth the investment. Casey is easy to talk to and very reliable. He told me it can take up to 10 business days for the logo to be made but it took only 2 days! I'm very impressed. I would love for their team to do my website too. Thank you, Casey and the whole team. I'm very grateful for your help.

google
Alec madill
August 23, 2024

Friendly, easy to work with and high quality production of the website. Would recommend.

google
Allan Tomlinson
August 12, 2024

Excellent company to deal with and their web design is incredible. Would use them again and again.

google
rajiv gopal
August 12, 2024

Really happy with the website made by the team at CJ&CO! They met our requirements and actioned any feedback promptly and accurately. Casey was very helpful and informative throughout the process. The quality of the website and design is flawless and would highly reccomend CJ&CO for anyone considering website development.

google
Pam Fitzgibbon
July 26, 2024

I am so grateful to Casey and the crew at CJ&CO. I came to them with major issues and Casey helped me to stay positive. This company is 100% the easiest to deal with and their work is outstanding. I would recommend anyone that comes across this company to don't scroll past without making a call! A++++

google
Monica T
July 9, 2024

Casey has been an absolute standout! His personalised approach has been nothing short of incredible. We have had amazing results from the get-go and I'd highly recommend Casey and his team to anyone looking for assistance with their digital marketing!

google
Storm Parker
April 30, 2024

We have worked with Casey on a number of website projects and are super impressed with his promptness, communication, professionalism, and knowledge of the full suite of digital marketing. Thank you Casey! You and your team are second to none! 🙏

google
Ethan Bardo
February 4, 2024
google
Lee Kirkman
February 4, 2024
google
Stephanie Poma
July 7, 2023

Casey was so empathetic and patient in listening to my ideas. He asked all the right questions and got me thinking on aspects I hadn't considered. He goes above and beyond. You can trust on him to do the best for your business in the long run. If you want a marketing agency that is truly experienced and REALLY wants to help you grow your business, pick CJ&CO, you won't regret it.

google
Karen Ceccon
May 24, 2023

I engaged CJ&CO to take on marketing my NDIS business recently. Casey and his team have been incredibly positive in their approach and patient with my endless questions. I'm looking forward to working with CJ&CO in the future!

google
Usama Akram
January 16, 2023
Stuart Taylor
December 2, 2022

To the insightful marketing behemoth that Casey brings to our whole world of getting in the customers focus zone, once again your insightful strategies always go above and beyond the normality of blanket marketing and get us some enviable results from our competitors and partners alike. Keep up the efforts mate. You are our connection to the customer.

google
Albert Utset
November 15, 2022

Up until working with Casey, we had only had poor to mediocre experiences outsourcing work to agencies. Casey & the team at CJ&CO are the exception to the rule. Communication was beyond great, his understanding of our vision was phenomenal, and instead of needing babysitting like the other agencies we worked with, he was not only completely dependable but also gave us sound suggestions on how to get better results, at the risk of us not needing him for the initial job we requested (absolute gem). This has truly been the first time we worked with someone outside of our business that quickly grasped our vision, and that I could completely forget about and would still deliver above expectations. I honestly can't wait to work in many more projects together!

google
Sheriden Dobson
October 11, 2022

Casey is professional, enthusiastic and knowledgeable. He was quick to identify where we could improve our business, and made a huge impact to our brand. Could not recommend these guys enough!

google
Jack Duke
February 2, 2022

Extremely happy with Casey and his team. If you're looking for a highly experienced, knowledgeable and ideas-driven marketing agency, look no further. Not only is Casey exceptionally skilled at creating highly effective marketing strategies and delivering real results, he's a pleasure to work with and a great communicator. He's helped transform our business from a fairly humble start-up to a fast growing and highly regarded service provider in our industry. He knows his stuff and we couldn't be happier. Five Stars.

Care Speech Pathology
January 18, 2022

The enquiries just keep coming and the business is now unrecognisable. But, what we like most about Casey, is he's a great communicator, really easy to work with and responsive to our needs.

google
Julie Allen
January 14, 2022

FIT Merchandising have been using the CJ & Co for about 7 years and love the professionalism , timely turnaround on projects , cost structure and all round quality of service we receive form them. Casey is highly skilled in all things digital marketing our brand would be lost with out his and his team.

Speech Language and Communication Needs Australia
December 20, 2021

CJ&CO has helped me to steadily gain clients so much that I'm now looking at taking on additional staff to meet the demand.

Meraki Home Design
December 16, 2021

I'd highly recommend Casey to business owners who are looking to take that plunge to market their business online.

Courtney Nightingale
August 11, 2021

Within a very short amount of time, the leads coming in the door were AMAZING!

Ben Howard
May 21, 2021

My business is thriving. They developed a new easy to use website for me whilst also managing my Google AdWords account.

Brent W
August 6, 2019

I used to enjoy doing my own marketing. Landing leads and cinching clients is a real endorphin rush. However, it was very hit or miss. One day, something changed and after almost $300 in Facebook ad spend, I didn’t land a single lead. I couldn’t figure it out and got referred to CJ&CO from a fellow OT. Within a month, with Casey's short-term strategy, the leads were rolling in!