Casey Jones, Head of Marketing at CJ&CO Australia

We're experts in digital marketing for genetic testing services

Digital Marketing for Genetic Testing

You're a genetic testing innovator, and you need more clients and visibility. You probably searched "Digital Marketing for Genetic Testing Services" online and found us. You face challenges in reaching the right audience, and that's where we excel. Consider us your strategic partner in growth.

Call (07) 3184 5443

Answers Below

I'm blown the F*** away!

My business is thriving

Single-handedly grown my business.

Casey Jones Marketer

Trusted Globally

$0+

Client Revenue

We're working with clients in the Asia-Pacific, the USA and UK. Driving results for businesses and government organisations across the globe.

Digital Marketing for Sydney Hi Fi Store Marketing
Online Marketing for Speech Clinic
Digital Marketing for the audio tailor
Copy Writing for Wonderful Indonesia
Creative Indonesia
Creative Indonesia
HotDoc
Logo for "Better Rehab" with bold white text and abstract shapes on a black background. The phrase "Better For You" appears above the word "Better.
Digital Marketing for OFO outdoor furniture
XR Health logo
ShiftCare Logo
Digital Marketing for care speech pathology
GRS Health
Digital Marketing for the amplify 11 accounting service provider
Digital Marketing for the Black Friday Cyber Monday
Digital Marketing for the Eclipse Tinting
Digital Marketing for Adaptability therapy
Digital Marketing for the dttw electrical service
TheraLeaf logo
Digital Marketing for the Hi-Fi Collectives
Digital Marketing for the Real Music Company
SLCN
Digital Marketing for the babybub
Digital Marketing for the scopiqs
Digital Marketing for the Saranah Beauty
Digital Marketing for the Trainable
Digital Marketing for the Speech Teacher
Health care providers association logo.
Digital Marketing for VAG Consulting

Hey Ma! We're In The News!

As Seen On

As seen on news.com.auAs seen on news.com.auAs seen on Herald SunAs seen on the Daily TelegraphAs seen on the Courier MailAs seen on The AdvertiserAs seen on The MercuryAs seen on the Gold Coast BulletinAs seen in The ChronicleAs seen in SEOptimerAs seen in ExpressAs seen in Search Engine LandAs seen in Yahoo NewsAs seen in Microsoft StartAs seen on Digiday magazineAs seen on Aol. NewsAs seen on NasdaqAs seen on Yahoo FinanceAs seen on LifewireAs seen on American ExpressAs seen on The Korea TimesAs seen on USA TodayAs seen on 7 news logoAs seen on 7 news logoAs seen on 7 news logo
Casey Jones, Head of Marketing at CJ&CO Australia

Digital Marketing for Genetic Testing Services

Digital Marketing Strategies Proven to Grow Genetic Testing Brands

With a team of 15+ seasoned experts, you can trust that your genetic testing brand is in capable hands. Our razor-sharp strategies, creative flair, and relentless drive set us apart. Prepare to experience a revolutionary approach to digital marketing with CJ&CO.

  • Digital Marketing

  • Advertising

  • Google Ads

  • Facebook Ads

  • Instagram Ads

  • TikTok

  • Social Media Marketing

  • UGC Social Proof

  • Ecommerce

  • Web Design

  • Web Development

  • Copywriting

  • Content Marketing

  • Google Optimisation

  • SEO

  • Landing Pages

  • Graphic Design

  • Photography

  • Videography

  • Email Marketing

  • Shopify

  • Wordpress

  • Conversion Rate Optimisation

Up until working with Casey, we had only had poor to mediocre experiences outsourcing work to agencies. Casey & the team at CJ&CO are the exception to the rule.

Communication was beyond great, his understanding of our vision was phenomenal, and instead of needing babysitting like the other agencies we worked with, he was not only completely dependable but also gave us sound suggestions on how to get better results, at the risk of us not needing him for the initial job we requested (absolute gem).

This has truly been the first time we worked with someone outside of our business that quickly grasped our vision, and that I could completely forget about and would still deliver above expectations.

I honestly can’t wait to work in many more projects together!

babybub

98% Retention Rate

At CJ&CO, faltering performance from lacklustre lead generation and low conversion rates is simply not on our watch. We help you avoid mediocrity and keep your brand in constant motion.

$175
Million+

Reported Client Revenue

5 Stars

5 Star Rated Agency

$
Millions

In Ad Spend

15+
Experts

And Growing Fast!

10,000+

Keywords Ranked On Page #1 of Google

$ Millions

Generated from Email Marketing

Why us?

  • Kickass Results, No BS

  • A Squad of 15+ Badass Experts

  • 10,000+ Google Page #1 Dominations

  • $175,000,000 Smashed in Client Revenue

You, my friend, are on a mission to amplify your genetic testing business like never before.

We at CJ&CO are a battalion of marketing professionals with a knack for shaking up industries—and genetic testing is our new playground.

Your innovation deserves a marketing strategy that’s as precise as your science. We craft bold, bespoke plans that align with your unique challenges, ensuring every marketing dollar is a mutation towards success.

Working with CJ&CO means you’re not just another client—we’re your strategic partners. When you team up with us, you gain direct access to Casey Jones and the entire CJ&CO crew, ready to talk shop without the corporate smoke and mirrors.

We thrive on transparency and personalised communication. No ghosting, just genuine commitment and rapid responses designed to propel your brand forward.

Let’s have a candid conversation about how we can revolutionise your marketing—no jargon, no empty promises, just real talk and real potential.

Casey Jones, Head of Marketing at CJ&CO Australia

My business is thriving. They developed a new easy to use website for me whilst also managing my Google AdWords account.

Photo of Ben Howard from Eclipse Tinting Australia

Ben Howard

Eclipse Tinting

It's !

Have you cracked the code?

Hey there, I’m Casey Jones.

Let’s get straight to it: Is your digital marketing strategy tuned to the intricacies of genetic testing? Or are you watching competitors seize the spotlight while your campaigns are stuck under a microscope?

In a field where precision means everything, a generic approach just won’t do. Genetic testing services require trust, innovation and a marketing strategy as unique as your science.

Whether you’re a pioneering lab unveiling breakthrough discoveries or a growing firm seeking to dominate your niche, the challenges are real.

Maybe your current strategy isn’t unlocking your business’s true genetic potential.

(Or maybe your marketing efforts are as outdated as last year’s lab reports?)

Your internal team might need a dose of expert digital marketing, or perhaps you’re simply not capturing the right audience’s attention.

You might have tried various approaches—a mix of agencies, DIY campaigns, and the latest tools—but something crucial is missing.

You’re here because you need more than just another agency. You need a partner who gets your market, understands the science behind your service, and can align marketing with your business goals.

At CJ&CO, we break the mould with strategies that marry scientific precision and bold marketing tactics.

Our lean team of experts brings both creative insight and technical know‐how, helping you to achieve a digital presence that resonates with your target audience.

If you’re ready for a candid conversation that respects the art and science of your business, scroll down and tap that shiny button.

No gimmicks. No fluff.

Just straight talk on how to elevate your genetic testing brand.

Last updated

Lead-Generation for Genetic Testing

See how our bespoke digital strategies elevate genetic testing brands below. From high-impact SEO to smart PPC and engaging social campaigns, we help you connect with the right audience.
results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot results screenshot

We only collaborate with visionary genetic testing brands.

We shun cookie-cutter relationships. Our focus is on a select group of genetic testing innovators, treasured like a rare genetic blueprint.

Claim Your Advantage

Free Digital Assessment Session

Only 1 slot left this

We’ll deep dive into your genetic testing business, study your competitive landscape, and let you know how our digital strategy can amplify your reach—all shared in an exclusive video briefing.

Free Marketing Evaluation Form

Terms & Conditions apply. Only available for select innovators.

CJ&CO have single-handedly grown my business. We're now turning away $60,000 every week in organic leads. Because, we just don't have the capacity.

Lauren Crumlish
Lauren Crumlish

Speech Clinic

Growth Hacks

How We Grow Genetic Testing Businesses

So... You're here. You run a genetic testing service and you’re eager to see your groundbreaking science reach more people. You deserve a marketing partner who appreciates both the art and science of your business.

Facebook Instagram Advertising Results

Unlock the Power of Precision Marketing with CJ&CO!

Fed up with seeing your genetic testing brand blend into the background while competitors steal the limelight? It’s time to inject bold, precision marketing into your strategy. At CJ&CO, our experts bring a blend of savvy tactics and industry insights to elevate your brand’s digital impact.

Say Goodbye to Mediocrity and Hello to Breakthroughs

Wave farewell to tepid lead generation and unsatisfactory engagement. With CJ&CO, explore a realm of digital marketing tailored for genetic testing—a realm where every campaign is a step towards amplified impact.

Transform Your Genetic Testing Business with Proven Digital Marketing Strategies

Our expert team boasts a stellar track record, working with both industry innovators and breakthrough startups. We specialise in crafting digital marketing strategies that blend scientific credibility with commercial ambition, helping your genetic testing brand grow intelligently.

Join the Ranks of Successful Genetic Testing Businesses with CJ&CO

With an impressive retention rate and millions in client revenue, our track record speaks volumes. Our genetic testing partners have witnessed extraordinary digital transformations, and we’re growing fast—just the way you envision. Join forces with CJ&CO and set your business on a path to remarkable success.

Experience Unprecedented Growth with Our Genetic Marketing Experts

We provide a comprehensive suite of digital marketing services—from inventive advertising and compelling copywriting to dynamic SEO and engaging social media campaigns. We are dedicated to propelling genetic testing brands to new heights, crafting bespoke strategies that address your unique challenges without wasted spend. Our innovative, meticulously planned solutions are built to grow your business sustainably, ensuring every investment makes a difference. Step away from bland tactics and partner with CJ&CO for a future as groundbreaking as your science.

Screenshot of million dollar advertising campaigns on Google Ads for a CJ&CO client

Our mates

We partner with leading businesses
and platforms to deliver results.

We’re proud to be partnered with some of the biggest businesses on planet earth. Especially those who look after our planet. We lease servers directly from Google and are always on the hunt for the best tools, platforms and services for our clients.

Facebook partner
Mailerlite
AWS
Google partner
Klaviyo partner
AWS
Google partner
Shopify partners
Mailerlite
Klaviyo partner
Shopify partners
Facebook Partner
Google partner
Mailerlite
Facebook partner
AWS
Shopify partners
What We Do

Full Range of Digital Marketing Solutions

In genetic testing, your brand is the keystone of trust and innovation. A commanding online presence is vital to connect with discerning clients and inspire confidence. Our bespoke digital strategies blend cutting-edge SEO, dynamic PPC, and creative content marketing to propel your unique services into the spotlight. We help you to achieve a refined digital machine that amplifies your scientific credibility and fuels lasting growth.

Marketing Strategy

Our team of savvy marketing mavericks tailor precision strategies that resonate with your genetic testing audience. We help you harness the latest digital tools and trends to propel your brand forward—without the gimmicks.

  • Accelerate Your Growth

  • High-Octane Strategies

  • Blueprints for Bold Breakthroughs

  • Multi-Step Planning & Forecasting

Search Advertising

Target precise prospects on Google, YouTube, and Bing using our refined PPC tactics. Our digital marketing experts help you connect with the audience searching for cutting-edge genetic innovation.

  • Industry-Defining Results

  • YouTube Ads (Elite-Level)

  • Data-Science Analysis

  • Multi-Step Planning & Forecasting

Social Media Marketing

We’ve decoded the social media landscape, turning ordinary posts into lead-generating powerhouses for your genetic testing service. Our creative strategies bring scientific credibility to your social platforms.

  • Facebook Ads that Dominate

  • Instagram Ads that Captivate

  • TikTok, LinkedIn, Pinterest & more

  • Where your audience engages

Ecommerce

Watch your kit orders and appointments soar with our ecommerce marketing approach. Our digital experts help you to engage your audience and streamline your online sales.

  • Full-Throttle Management

  • Designed to give your competitors a run for their money.

  • Shopify, WooCommerce, Magento, Custom Platforms & more

Lead Generation

Attract a steady stream of engaged prospects with our precision digital marketing strategies. Our experts harness advanced tools and insights to help your genetic testing brand connect with the right audience.

  • Industry-Defining Results

  • Next-Level Integrations & Automations

  • Supercharged Landing Pages

  • Sync with your CRM seamlessly

Conversion Rate Optimisation

Conversion Rate Optimisation is the secret sauce to turning clicks into consultations. Our team refines your website and landing pages, helping you capture every potential customer.

  • Relentless Optimisation

  • Maximise Your Returns

  • Data-Fueled Decisions

  • Spend Less, Score More

Search Engine Optimisation

Position your genetic testing brand as a leading authority in search results. Our SEO approach helps amplify your presence, ensuring interested audiences find you first.

  • Traffic Explosion

  • Conversion Bonanza

  • SEO Growth Hacks

  • Harnessing AI

  • Google Safe

Email Marketing

Discover how our targeted email marketing strategies generate engagement and nurture leads. We help your genetic testing service keep prospects informed and primed for conversion.

  • Eye-Popping Designs

  • Boosts Your Returns

  • Data-Driven Decisions

  • We Track Real Results

  • Spend Less, Reap More

Copywriting

Engage your audience with scientifically-informed, compelling copy. Our expert writers craft narratives that resonate with precision and inspire action.

  • High Converting Copy

  • Short Form & Long Form

  • Elevate Your Entire Funnel

Web Design

Transform your digital presence into a conversion powerhouse with our web design expertise. We help your genetic testing brand’s website impress and engage at every click.

  • Results-Driven Design

  • Conversion Machines

  • No Cookie-Cutter Themes

Graphic Design

Our graphic design services blend creativity with precision, visualising complex genetic ideas in a way that captivates and converts. We craft imagery that tells your story.

  • Gorgeous Digital Graphics

  • Pixel-Perfect Print Masterpieces

  • From Test Kits to Trend-Setting Campaigns

  • Modern & Scalable Formats

Business Coaching

Navigate the complex landscape of genetic testing marketing with our seasoned business coaches. We help you overcome challenges and accelerate growth with expert guidance.

  • Profit-First Attitude

  • Kickass Goals

  • Epic Results Without Extra Spend

  • Your Brand Is Our Focus.

  • The Attention You Deserve.

  • For Less Than Minimum Wage*

  • No Lock-in Agreements.

  • Everything You Need.

Ready? Let's Grow Your Business Together.

I'd love to personally chat with you about your goals, business and passions, and how we can develop a plan to achieve your goals.

- Casey Jones

Contact us
google
PALOMA LOCA SI
June 13, 2025

I'm completely impressed with the professionalism and customer services. I feel very confident and satisfied that my web page will have and awesome outcomes. Their staff is not only friendly but also highly skilled

google
GreenHaven
June 5, 2025

Great service, fantastic website design and reliable team.

google
Vision Supply
May 21, 2025

We had an excellent experience working with Casey and Mits. Their expertise, thoughtful recommendations, and keen attention to detail stood out from the start. They took the time to fully understand the scope of our project, and the final outcome met all our expectations — delivered on time, on budget, and to a high standard. Communication was consistently clear, professional, and impressively prompt. We highly recommend their services!

google
Matt Martin
April 27, 2025

Friendly staff and professional practitioners. Updated and informed along every step, absolute pleasure to work with. top quality result’s, Love it!

google
Katana Angelini
April 8, 2025

Amazing team of web developers made the process of creating my first website easy and made exactly what I wanted and needed

google
Always All-Ways HCS
March 25, 2025

Amazing team with an amazing vision. Executed the website I wanted masterfully! Would definitely recommend them to all small business owners looking to make a statement online

google
Mark Anthony Valle
January 17, 2025

CJCO has truly exceeded my expectations. From the very first interaction, it was clear that their commitment to excellence shines through in every aspect of their work. They handle every detail with care, addressing any concerns or inquiries I had with remarkable responsiveness and genuine accommodation. The end result was nothing short of fantastic, leaving me thoroughly satisfied. I would like to extend my heartfelt gratitude to Casey, Mits, and the entire team for their outstanding efforts. Hats off to all of you!

google
Anneke
January 9, 2025

As an experienced health professional I am a hard sceptic when is comes to quality services. I was pleasantly surprised when Casey and the ever brilliant Mits on his team over delivered on my project with an A+ website design having actively listened to every point I was seeking, providing an efficient, professional and helpful service. This is an A+ grade gem of a business and is highly recommended.

google
Elly M
October 29, 2024

Casey, Mits & Team, HATS OFF to the best web developers out there! I could not have asked for a better team to work with, you guys are dedicated to your work and are amazing with your time, consistency effort and love that you pour into what you guys do best! So responsive with communication So Kind and bubbly nature You will know you are in the right hands as soon as you book you appointment with Casey! I am so grateful and thankful for meeting and working with such a great team! THESE GUYS ARE YOUR NUMBER ONE TEAM! THEY ARE GAME ON DONT THINK TWICE! My experience with CJ&Co is far more than 5 Stars DEFINATLY

google
Lexie Collins
September 1, 2024

Casey helped me in designing a logo for my company. He exceeded my expectations. There was a detailed explanation on each part of the design. They are 100% worth the investment. Casey is easy to talk to and very reliable. He told me it can take up to 10 business days for the logo to be made but it took only 2 days! I'm very impressed. I would love for their team to do my website too. Thank you, Casey and the whole team. I'm very grateful for your help.

google
Alec madill
August 23, 2024

Friendly, easy to work with and high quality production of the website. Would recommend.

google
Allan Tomlinson
August 12, 2024

Excellent company to deal with and their web design is incredible. Would use them again and again.

google
rajiv gopal
August 12, 2024

Really happy with the website made by the team at CJ&CO! They met our requirements and actioned any feedback promptly and accurately. Casey was very helpful and informative throughout the process. The quality of the website and design is flawless and would highly reccomend CJ&CO for anyone considering website development.

google
Pam Fitzgibbon
July 26, 2024

I am so grateful to Casey and the crew at CJ&CO. I came to them with major issues and Casey helped me to stay positive. This company is 100% the easiest to deal with and their work is outstanding. I would recommend anyone that comes across this company to don't scroll past without making a call! A++++

google
Monica T
July 9, 2024

Casey has been an absolute standout! His personalised approach has been nothing short of incredible. We have had amazing results from the get-go and I'd highly recommend Casey and his team to anyone looking for assistance with their digital marketing!

google
Storm Parker
April 30, 2024

We have worked with Casey on a number of website projects and are super impressed with his promptness, communication, professionalism, and knowledge of the full suite of digital marketing. Thank you Casey! You and your team are second to none! 🙏

google
Ethan Bardo
February 4, 2024
google
Lee Kirkman
February 4, 2024
google
Stephanie Poma
July 7, 2023

Casey was so empathetic and patient in listening to my ideas. He asked all the right questions and got me thinking on aspects I hadn't considered. He goes above and beyond. You can trust on him to do the best for your business in the long run. If you want a marketing agency that is truly experienced and REALLY wants to help you grow your business, pick CJ&CO, you won't regret it.

google
Karen Ceccon
May 24, 2023

I engaged CJ&CO to take on marketing my NDIS business recently. Casey and his team have been incredibly positive in their approach and patient with my endless questions. I'm looking forward to working with CJ&CO in the future!

google
Usama Akram
January 16, 2023
Stuart Taylor
December 2, 2022

To the insightful marketing behemoth that Casey brings to our whole world of getting in the customers focus zone, once again your insightful strategies always go above and beyond the normality of blanket marketing and get us some enviable results from our competitors and partners alike. Keep up the efforts mate. You are our connection to the customer.

google
Albert Utset
November 15, 2022

Up until working with Casey, we had only had poor to mediocre experiences outsourcing work to agencies. Casey & the team at CJ&CO are the exception to the rule. Communication was beyond great, his understanding of our vision was phenomenal, and instead of needing babysitting like the other agencies we worked with, he was not only completely dependable but also gave us sound suggestions on how to get better results, at the risk of us not needing him for the initial job we requested (absolute gem). This has truly been the first time we worked with someone outside of our business that quickly grasped our vision, and that I could completely forget about and would still deliver above expectations. I honestly can't wait to work in many more projects together!

google
Sheriden Dobson
October 11, 2022

Casey is professional, enthusiastic and knowledgeable. He was quick to identify where we could improve our business, and made a huge impact to our brand. Could not recommend these guys enough!

google
Jack Duke
February 2, 2022

Extremely happy with Casey and his team. If you're looking for a highly experienced, knowledgeable and ideas-driven marketing agency, look no further. Not only is Casey exceptionally skilled at creating highly effective marketing strategies and delivering real results, he's a pleasure to work with and a great communicator. He's helped transform our business from a fairly humble start-up to a fast growing and highly regarded service provider in our industry. He knows his stuff and we couldn't be happier. Five Stars.

Care Speech Pathology
January 18, 2022

The enquiries just keep coming and the business is now unrecognisable. But, what we like most about Casey, is he's a great communicator, really easy to work with and responsive to our needs.

google
Julie Allen
January 14, 2022

FIT Merchandising have been using the CJ & Co for about 7 years and love the professionalism , timely turnaround on projects , cost structure and all round quality of service we receive form them. Casey is highly skilled in all things digital marketing our brand would be lost with out his and his team.

Speech Language and Communication Needs Australia
December 20, 2021

CJ&CO has helped me to steadily gain clients so much that I'm now looking at taking on additional staff to meet the demand.

Meraki Home Design
December 16, 2021

I'd highly recommend Casey to business owners who are looking to take that plunge to market their business online.

Courtney Nightingale
August 11, 2021

Within a very short amount of time, the leads coming in the door were AMAZING!

Ben Howard
May 21, 2021

My business is thriving. They developed a new easy to use website for me whilst also managing my Google AdWords account.

Brent W
August 6, 2019

I used to enjoy doing my own marketing. Landing leads and cinching clients is a real endorphin rush. However, it was very hit or miss. One day, something changed and after almost $300 in Facebook ad spend, I didn’t land a single lead. I couldn’t figure it out and got referred to CJ&CO from a fellow OT. Within a month, with Casey's short-term strategy, the leads were rolling in!