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SEO Gold Coast

Get Found by Gold Coast Customers Who Are Ready to Buy.

When someone on the Coast searches for what you sell, you want to be the business they call. We're a Gold Coast SEO agency that builds the pages, content and Google Business Profile that put you in front of them, then reports on the enquiries that come in, not just rankings.

5-star Google rating
  • Gold Coast based
  • Founder-led
  • No lock-in contracts
Casey Jones, founder of CJ&CO, in front of a screen showing website traffic growth
Casey Jones, Founder
  • I'm blown the F*** away!

  • My business is thriving

  • Single-handedly grown my business.

Trusted Globally

We're working with clients in the Asia-Pacific, the USA and UK. Driving results for businesses and government organisations across the globe.

$175,000,000+ Client Revenue

  • Sydney Hi Fi logo
  • Stash Records logo
  • Speech Clinic logo
  • HCPA logo
  • The Audio Tailor logo
  • Allied Kids Therapy logo
  • HotDoc logo
  • Wonderful Indonesia logo
  • Full Body MRI Australia logo
  • EZ-FLO Injection Systems logo
  • ShiftCare Logo
  • Audio Visual Distributors logo

Hey Ma! We're In The News!

As Seen On

  • As seen on news.com.au
  • As seen on Forbes
  • As seen on Herald Sun
  • As seen on the Daily Telegraph
  • As seen on the Courier Mail
  • As seen on The Advertiser
  • As seen on The Mercury
  • As seen on the Gold Coast Bulletin
  • As seen in The Chronicle
  • As seen in SEOptimer
  • As seen in Express
  • As seen in Search Engine Land
  • As seen in Yahoo News
  • As seen in Microsoft Start
  • As seen on Digiday magazine
  • As seen on Aol. News
  • As seen on Nasdaq
  • As seen on Yahoo Finance
  • As seen on Lifewire
  • As seen on American Express
  • As seen on The Korea Times
  • As seen on USA Today
  • As seen on 7 News
  • As seen on Entrepreneur
  • As seen on HubSpot

Local search

Local SEO on the Gold Coast, Suburb by Suburb

Gold Coast customers rarely search for "the Gold Coast". They search for a plumber in Helensvale, a dentist near Robina Town Centre or a café open late in Burleigh. Local SEO is how you show up for the suburbs you actually serve, in the map pack and in the results underneath it.

We start with your Google Business Profile, because it's often the first thing a local sees, then build the website pages, reviews and local listings that back it up. The goal is simple: when someone nearby is ready to buy, your name is the one they find.

We help businesses get found across the city, including in:

  • Southport
  • Surfers Paradise
  • Broadbeach
  • Burleigh Heads
  • Palm Beach
  • Coolangatta
  • Robina
  • Varsity Lakes
  • Mudgeeraba
  • Nerang
  • Helensvale
  • Hope Island
  • Coomera
  • Ormeau

Local search works best with a website that converts, so our Gold Coast web design team builds sites with SEO in from day one. Need calls while the rankings build? We run Google Ads management in-house too. And if you want the whole picture, see how we work as a Gold Coast marketing agency.

Book a Free SEO Review

Gold Coast SEO Services

SEO Services Built for Gold Coast Businesses

Most Gold Coast businesses don't need a 40-page audit. They need to show up when a local searches "physio Robina", "builder Hope Island" or "accountant Southport", and they need the page that shows up to turn that search into a call.

Everything we do in SEO has one job: more of the right people finding you, and more of them getting in touch.

Outside the Gold Coast? We also offer SEO services Australia-wide.

  1. Local SEO and Google Business Profile

    The map pack is often the first thing a local sees, above every website. We set up and optimise your Google Business Profile and keep it active, so you show up when people nearby are ready to call.

    • Categories, services and service areas
    • Photos and regular posts
    • Review monitoring
  2. Keyword Research That Follows the Money

    We map the searches that lead to enquiries in your trade, suburb by suburb, and skip the vanity terms that bring traffic but no customers. You see the list, and why each term matters, before we write a word.

  3. Service Pages That Rank and Convert

    One strong page per service beats one page that tries to cover everything. We plan and write pages that answer what Gold Coast customers are asking, with clear calls to action so visitors become enquiries.

    Need a new site to put them on? See our Gold Coast web design service.

  4. Content Worth Reading

    Articles and guides written and checked by people, aimed at the questions your customers actually ask. We'd rather publish one article that brings in work than fifty nobody reads. That's the heart of our content marketing approach.

  5. On-Page and Technical SEO

    Titles, headings, internal links, structured data, page speed and mobile experience. Sites we build start fast and clean. If yours isn't, we show you what's holding it back and fix what matters most first.

  6. Local Citations and Link Building

    Consistent business details across Australian directories, plus links earned from local press, partners and industry sites where they're genuinely worth having. We never buy links or use private blog networks, so there's nothing for Google to penalise later.

How it works

Our Local SEO Process, Step by Step

No mystery and no 12-month lock-in. Here's exactly what happens after you book a call, and what you get every month after that.

Book a Free SEO Review
  1. Free SEO Review With Casey

    A 15-minute call about your business, your competitors and where you show up today. If SEO isn't the right move yet, we'll tell you. Sometimes Google Ads management is the faster win while SEO builds.

  2. Keyword and Competitor Map

    We look at who ranks for your money terms on the Gold Coast, what their pages do well and where the gaps are. That becomes a plan with priorities, not a pile of recommendations.

  3. Fix the Foundations

    Google Business Profile, technical issues, page titles, internal links and conversion tracking. The fixes that cost least and matter most go first.

  4. Build Pages and Content

    Each month we publish new or improved service pages and articles from the plan, written for your customers and shaped around the searches that bring in work.

  5. Earn Links and Reviews

    We tidy up your citations, chase links worth having and help you ask happy customers for Google reviews the right way: no incentives, no scripts, no filtering.

  6. Report on Leads, Not Just Rankings

    Monthly reporting from Google Analytics and Search Console showing calls, form enquiries and bookings from organic search, alongside rankings and traffic. You always know what you're paying for.

Why CJ&CO

A Gold Coast SEO Company With the Whole Team In-House

Most SEO agencies stop at rankings. Because we also design websites and run Google Ads in-house, we can fix the whole path: get you found, make the page convincing, and use live ad data to learn which keywords actually convert before we spend months chasing them in organic search.

  1. Run From the Gold Coast

    CJ&CO's team works from the Gold Coast, so these are our local search results too. We work with businesses across the city, from service businesses covering a handful of suburbs to online stores shipping Australia-wide.

  2. Strategy Calls With Casey, Not a Junior

    You'll deal with Casey Jones, our founder, on every strategy call. No account manager relay, and no being handed down the chain once the paperwork is signed.

  3. Web Design, SEO and Google Ads Under One Roof

    When a page needs rebuilding or a form isn't converting, the fix doesn't wait on another supplier. Designers, developers, copywriters and ads specialists sit in the same team as your SEO.

  4. No Lock-In: 30 Days' Notice

    There's no contract to be trapped in. SEO retainers run month to month with 30 days' written notice, and the content we create for you is yours to keep.

CJ&CO have single-handedly grown my business. We're now turning away $60,000 every week in organic leads. Because, we just don't have the capacity.

Lauren Crumlish, PhD and Founder of Speech Clinic Speech Pathology Australia

Lauren Crumlish

Speech Clinic

Last updated 23rd September

SEO Results From Real Client Campaigns

Search Console and Semrush screenshots from our clients' SEO campaigns across Australia. Different industries, same pattern: build the right pages, earn Google's trust, and organic enquiries follow.

Ready? Grow Your Dream
Tabitha of Care Speech Pathology

The enquiries just keep coming and the business is now unrecognisable. But, what we like most about Casey, is he's a great communicator, really easy to work with and responsive to our needs.

Jack & Tabitha Care Speech Pathology Care Speech Pathology logo

Three SEO campaigns

  • Rank tracker: visibility trend

    Search results rankings for a CJ&CO client

    42% more rankings in 30 days

    Tracking 1,000+ non-branded keywords for an ecommerce client, rankings rose about 42% in 30 days, and the site's search visibility reached 30.49%.

  • Semrush: organic keywords

    Semrush organic keywords chart for a CJ&CO client in Google Australia: 6,870 ranking keywords, rising from near zero in March 2020 to December 2021

    6,870 keywords ranking in Google Australia

    From close to nothing in March 2020, this client was ranking for 6,870 keywords in Google Australia by December 2021.

  • Semrush: organic keyword rankings

    Semrush graph of a client's organic keyword rankings climbing in steps from 2018 to the 1.2K mark in 2022

    1.2K ranking keywords, as marked on the chart

    This client's organic keyword rankings stepped up year after year, from almost none in 2018 to the 1.2K mark by 2022.

  • Semrush overview for a CJ&CO client: organic traffic climbing from almost nothing in early 2023 to 273,770 visits a month, with organic keywords rising to 57,773
  • Google Search Console performance for a CJ&CO ecommerce client: 24.9K total clicks, 312K impressions, 8% average click-through rate and an average position of 17.8, rising from zero where the campaign started
  • Semrush organic keywords chart for a CJ&CO client, climbing from almost none in September 2016 to the 26K mark by June 2018
  • Google Search Console clicks and impressions for a CJ&CO client, flat for months and then climbing once the SEO campaign began
  • Tableau chart of monthly total sales for a CJ&CO client, rising from about 100K in February 2019 to over 800K by October 2021
  • Google Ads results for a CJ&CO allied health client: 674 conversions at $27.31 each, a 21.21% conversion rate and 524 phone calls
  • Google Ads results for a CJ&CO allied health client: 674 conversions at $27.31 each, a 21.21% conversion rate and 524 phone calls
  • Email from a CJ&CO client: Hi mate, do you know anyone who wants a phone? It has been off the hook mate. Can't get any work done! Great work mate.
  • Client text message thanking CJ&CO: making $1,000 used to feel hard, and now bigger goals feel within reach
  • Graphic showing gross sales growth over the calendar year
  • A screen showing a client's organic traffic growing sharply from 2020 to 2021
  • Shopify sales report shared by Casey Jones for a CJ&CO retail client: September 2020 against September 2019, total sales $301,322.91 up 106%, point of sale up 97% and online store up 263%
  • Semrush organic traffic chart: a site that lost its Google traffic in 2013 climbing again after CJ&CO was hired to fix it in 2017
  • Client text message thanking CJ&CO: making $1,000 used to feel hard, and now bigger goals feel within reach
  • Chart of an ecommerce website's sessions per month over four years, rising from about 1,200 to about 20,000
  • Google Lighthouse report for a website built by CJ&CO: 96 performance, 91 accessibility and 100 best practices
  • Semrush organic traffic for a CJ&CO SEO client, rising from zero in 2020 to about 1,500 visits a month by January 2022
  • Google Search Console chart for a CJ&CO client: daily impressions sit under 100 until late January 2022, when the client signed with CJ&CO, then climb to between roughly 1,500 and 2,800 a day through March and April 2022
  • Client text message thanking CJ&CO: making $1,000 used to feel hard, and now bigger goals feel within reach

By the numbers

Proof, not promises.

We'd rather show you than tell you. Here's the scoreboard so far, and we're only getting started.

$ 175 M+ Reported Client Revenue

  • 10,000 +

    Keywords Ranked On Page #1 of Google

  • Millions

    In Managed Ad Spend

  • Millions

    Generated from Email Marketing

  • 15 +

    Experts, And Growing Fast!

  • 5 Star Rated Agency

It's 1st October!

Are Gold Coast Customers Finding You, or Your Competitors?

Casey Jones

Casey Jones Founder, CJ&CO

Hey, I'm Casey Jones, founder of CJ&CO.

Try this. Pull out your phone, search for what you do plus the suburb you most want work from, and look at who comes up.

Is it you?

If it isn't, someone else is getting that call. Every day. And they're probably not better at what they do. They're just easier to find.

The Gold Coast is a funny market for SEO. It's big enough that the good searches are worth real money, but local enough that most businesses are still competing with a handful of sites, not hundreds. That's the opportunity.

What actually moves the needle here

Nine times out of ten it isn't a clever trick. It's the basics done properly and kept up month after month:

  1. A Google Business Profile that's complete, active and full of genuine reviews.
  2. One strong page for each service you want to be found for, written for the people who buy it.
  3. A fast website that works on a phone, because that's where most local searches happen.
  4. Links and mentions from local and industry sites that give Google a reason to trust you.

None of that is glamorous. All of it compounds. The pages we build this month keep bringing in enquiries for years.

Why we report in enquiries

I've seen too many business owners sent a monthly report full of green arrows while the phone stays quiet. Rankings are a means, not the result. So we track the calls, forms and bookings that come from organic search and report on those first.

If you want to see where you stand, book a free SEO review. I'll look at your site, your competitors and your Business Profile, and tell you straight what I'd fix first, even if the answer is that SEO can wait.

Claim Your Spot

Free $500 Marketing Evaluation

We'll deep dive into your business, your competitors, and tell you how SEO can help your Gold Coast business. Giving you valuable insights via video.

We don't work with 'just any business'.

We don't want 100s of clients. We want to work with a select few that we cherish like your favourite jumper from Grandma.

Only 1 spot remains in October

  • A deep dive into your business
  • A look at what your competitors are doing
  • Your insights, explained on video
Free Marketing Evaluation Form

Terms & Conditions apply. Only available for selected businesses.

Ready? Let's Grow Your Business Together.

I'd love to personally chat with you about your goals, business and passions, and how we can develop a plan to achieve your goals.

Casey Jones Casey Jones Founder, CJ&CO

Contact Us
  • Your Brand Is Our Focus.
  • The Attention You Deserve.
  • For Less Than Minimum Wage*
  • No Lock-in Agreements.
  • Everything You Need.

Straight answers

Gold Coast SEO FAQs

Straight answers to the questions Gold Coast business owners ask us most about SEO.

Book a Free Review
Casey Jones

Have more questions? Book a free call with Casey.

It depends on how competitive your market is and how much content you need. A tradie targeting a handful of suburbs needs far less than an online store competing nationally.

We scope every SEO retainer to your market and goals, then quote a fixed monthly fee after a free call, so you know the cost before anything starts. Retainers are month to month with 30 days' notice. Be wary of very cheap SEO packages: they usually mean automated content and bought links that can do more harm than good.

Expect early signs, such as more impressions and better positions for easier terms, within the first few months, and meaningful lead growth over six to twelve months. Local results through your Google Business Profile often move faster than competitive organic terms.

Timelines depend on your site's history, your competitors and how much content we publish. If you need enquiries next week, we'll usually suggest running Google Ads alongside SEO while the organic results build.

Local SEO helps you show up when people nearby search for what you do: in the Google map pack, in Google Maps and in the normal results for searches like "electrician Southport" or "dentist near me".

It covers your Google Business Profile, your reviews, consistent business details across directories, and pages on your website that match local searches. For most Gold Coast service businesses, it's where the quickest SEO wins are.

No, and nobody honest can. Google doesn't sell organic rankings and changes its results constantly, so an agency promising a guaranteed #1 spot is either guessing or planning to rank you for terms nobody searches.

What we do commit to: a plan you can see, work delivered every month, and reporting that shows what's happening to your rankings, traffic and, most importantly, your enquiries.

Yes. We set it up or clean it up (categories, services, service areas, description and photos), post updates and monitor your reviews so you can respond quickly.

We'll also help you ask customers for reviews in a way that follows Google's rules: no incentives, and no filtering out customers who might be unhappy.

Every retainer is scoped to your goals, and usually includes:

  • Keyword research and strategy
  • On-page optimisation of your key pages
  • New and improved service pages and articles
  • Google Business Profile optimisation
  • Technical SEO checks and fixes
  • Citations, plus link building where it's worth doing
  • Monthly reporting on rankings, traffic and enquiries

Our SEO tools are covered by our own subscriptions, and we can usually start within two to three weeks of you saying yes.

Local knowledge helps. An agency that works here knows the suburbs, the competitors and how Gold Coast customers search, and can meet you in person. What matters more is what's behind them: who writes your pages, who fixes your website and whether they report on enquiries.

We're both: a Gold Coast team with the same in-house specialists we use for clients Australia-wide.

No. Our team is based on the Gold Coast and we love working with local businesses, but we run SEO for clients right across Australia, as well as in the Asia-Pacific, the USA and the UK. Wherever you are, the approach is the same: pages and content that bring in customers, reported in leads.

$175+ Million Reasons

We love what we do. We love helping business owners take their businesses to the next level. And we love being able to share this feedback with you.

Excellent

Google reviews

  • Video review

    Ben Howard

    Eclipse Tinting

  • I cannot recommend CJ&CO highly enough.

    I am super happy with the custom-made business website they created for me. They possess an amazing rare ability to take loose ideas and concepts and truly bring them to life in a way that exceeded all my expectations. What sets Casey and his team apart is their high level of expertise. They didn't just build what I asked for, they provided invaluable recommendations to ensure the website would not only look amazing but also be highly effective in attracting leads. Throughout the entire process, the team demonstrated True Professionalism & Patience: They were incredibly open to discussing my feedback and making adjustments; Clear & Consistent Communication: I was never left in the dark; they kept me updated every step of the way; Impeccable Timing: Their commitment and dedication to meeting our project timelines were outstanding. We have recently launched our marketing campaign with CJ&CO, and I feel certain that their deep knowledge and the superb website they produced will soon draw in new clients. If you are looking for a top-tier digital marketing agency to create a website for you, I strongly recommend CJ&CO. Casey and his team are super amazing!

    Jib Esperida

    Google review

  • Casey and his team has been instrumental in bringing my website to life.

    Their attention to detail, responsiveness, and ability to understand exactly what I needed made the entire process smooth and efficient. Highly recommend him to anyone looking for a reliable and skilled developer.

    Salah mazin

    Google review

  • Lauren Crumlish from Speech Clinic

    CJ&CO have single-handedly grown my business.

    We’re now turning away $60,000 every week in organic leads. Because we just don’t have the capacity.

    Lauren Crumlish

    Speech Clinic

  • Absolutely thrilled with the website CJ&CO created for us!

    They did an amazing job: modern, clean, and super user-friendly. Highly recommend!

    Johnnie Stavrou

    Google review

  • Video review

    Courtney Nightingale

    The Parenting Edit

  • Working with this web designer was an absolute pleasure.

    The entire process was seamless, easy, and incredibly user-friendly. They were patient and flexible with all the changes and back-and-forth, and their communication was always prompt and professional. Most importantly, they absolutely nailed the brief. I couldn’t be happier with the final result, highly recommend!

    Shallon Duck

    Google review

  • CJ&CO did an amazing job creating my website

    Bradley John

    Google review

  • Client text message: Casey that is awesome! This is exactly what I pictured in my head to have the first time when I hired that guy off Upwork but never turned out slightly even close. This is even better actually than what I imagined, I really honestly think this website will pop off, it’s not like anyone else’s!
    Client message
  • To the insightful marketing behemoth that Casey brings to our whole world of getting in the customers focus zone, once again your insightful strategies always go above and beyond the normality of blanket marketing and get us some enviable results from our competitors and partners alike. Keep up the efforts mate. You are our connection to the customer.

    Stuart Taylor

    Client testimonial

  • Up until working with Casey, we had only had poor to mediocre experiences outsourcing work to agencies. Casey & the team at CJ&CO are the exception to the rule.

    Babybub Maternity logo

    babybub

    BabyBub

  • CJ&CO has helped me to steadily gain clients so much that I'm now looking at taking on additional staff to meet the demand.

    Speech Language and Communication Needs Australia

    Client testimonial

  • Within a very short amount of time, the leads coming in the door were AMAZING!

    Courtney Nightingale

    Client testimonial

  • Video review

    Wonderful Indonesia

    Wonderful Indonesia

  • I used to enjoy doing my own marketing.

    Landing leads and cinching clients is a real endorphin rush. However, it was very hit or miss. One day, something changed and after almost $300 in Facebook ad spend, I didn’t land a single lead. I couldn’t figure it out and got referred to CJ&CO from a fellow OT. Within a month, with Casey's short-term strategy, the leads were rolling in!

    Brent W

    Client testimonial

  • Tabitha of Care Speech Pathology

    The inquiries just keep coming and the business is unrecognizable!

    We now have four full-time employees.

    Tabitha & Jack

    Care Speech

  • Working with Casey on the Keevo Health website has honestly been one of the best decisions I’ve made for my business. Building a telehealth brand is not easy especially when you’re trying to create something premium, compliant, modern, high-converting, and actually different from the rest of the market. From day one, Cinco understood the vision immediately and brought it to life better than I could’ve imagined. What impressed me the most wasn’t just the design quality it was the patience, communication, creativity, and attention to detail throughout the entire process. No matter how many tweaks, refinements, late-night ideas, or changes I threw at him, he always handled everything professionally and genuinely cared about getting the final result perfect. The website now looks premium, clean, trustworthy, and exactly aligned with the long-term vision of Keevo Health. It doesn’t just “look good” it feels like a real high-end healthcare brand. In a world where a lot of people overpromise and underdeliver, Casey genuinely goes above and beyond. Hard worker, highly skilled, easy to work with, and someone who actually takes pride in what he does . Could not recommend him enough to anyone looking to build a serious brand or website. Thank you again mate, appreciate all the effort, patience, and support throughout this journey. Excited for what’s ahead 🚀

    Mike Gupta

    Google review

  • Video review

    Carly Dibble

    Meraki Home Design

  • Great Service, Impressive website creation.

    Enjoyed the process :) Look forward to the launch!

    Andrew Darmos

    Google review

  • Since going with Casey and his team, we have had nothing but wins! They are great communicators, but more importantly, have got awesome results with low lead costs.

    Chris Jellis from Domain Health

    Chris Jellis

    Domain Health

  • After countless attempts with other companies and always being left disappointed, finding Casey and the Team has been the biggest blessing. The quality, knowledge and professionalism is second to none. I’ve since engaged CJ&CO for the design and build of 2 of my business's websites and ongoing SEO works. Couldn’t be happier with the service and care I’ve received since day one! Special thanks to Casey and Mits! Would and have recommended to others!

    Mitchell Cross

    Google review

  • Client text message: Loving it! Honestly wasn’t expecting a hell of a lot at this stage and this is literally blowing it out of the water.
    Client message
  • Communication.

    The communication between CJ&CO (particularly Casey and Mits) was quick, clear and provided easily understandable information. They balance patience and walking their clients through the journey with efficiency really well. They understand how to directing the Client based on their learned experience whilst being open to Clients ideas resulting in a superb end product. Highly recommended.

    Hishaam Tayob

    Google review

  • Working with CJ&CO was nothing short of exceptional.

    From the very first conversation, they understood exactly what I needed for my website and brought it to life with precision, creativity, and a genuine care for the brand vision. The final product exceeded all expectations, both visually and functionally. Casey and Mits were professional, attentive and genuinely invested in bringing the site to life It was a seamless experience from start to finish, and I couldn’t be happier with the result.

    Zac Hames

    Google review

  • Video review

    Jack & Tabitha

    Care Speech Pathology

  • The enquiries just keep coming and the business is now unrecognisable.

    But, what we like most about Casey, is he's a great communicator, really easy to work with and responsive to our needs.

    Care Speech Pathology

    Client testimonial

  • Delivered outstanding results. Super helpful and outstanding with his communication.

    Harrison

    Westy’s Pressure Washing

  • I'd highly recommend Casey to business owners who are looking to take that plunge to market their business online.

    Meraki Home Design

    Client testimonial

  • Extremely happy with Casey and his team. If you’re looking for a highly experienced, knowledgeable and ideas-driven marketing agency, look no further.

    Jack and Tabitha of Care Speech Pathology

    Jack Duke

    Care Speech Pathology

  • My business is thriving.

    They developed a new easy to use website for me whilst also managing my Google AdWords account.

    Ben Howard

    Client testimonial